The Beijing Municipal Drug Administration recently stated that from November 1, 2023, the "Implementation Rules for the Supervision and Management of Beijing Drug Network Sales" will be officially implemented, which is the first provincial-level regulatory document for drug network sales supervision and management in China. Currently, standardizing the online sale of prescription drugs is a major regulatory challenge. How to determine the compliance and authenticity of prescriptions is a key link, and it is necessary to eliminate the confusion of "prescription drugs can be purchased without a prescription". On the one hand, improve the management regulations for online drug sales and raise the entry threshold for drug sales online stores. On the other hand, drug regulatory authorities need to improve their regulatory level, promote the implementation of electronic drug regulatory codes, strengthen supervision of drug quality, and facilitate the public's identification of the authenticity of drugs. The sale of drugs online, especially prescription drugs, should be governed with an internet mindset. On the one hand, relevant departments should establish electronic prescription standards for online prescription drugs, with strict standards to force the market onto the right track and ensure that prescription drugs sold online are based on genuine prescriptions. On the other hand, building a national unified database of doctors, allowing online sales platforms to access authentication, thereby ensuring the authenticity of electronic prescriptions. From the perspective of drug safety, drug regulatory authorities can require third-party platforms to establish a traceability mechanism for all sold drugs, including drug sources, sales records, etc., for easy access by consumers and drug regulatory authorities at any time. Considering the safety risks of medication and the requirements for online and offline consistency management, it is necessary to clearly implement a real name system for online sales of prescription drugs and conduct prescription review and allocation according to regulations. At the same time, the ability to provide reasonable medication or medication risk warning should also be regarded as an important audit indicator or standard for e-commerce entering the sales of prescription drugs. If relevant departments can timely introduce technical specifications, formulate technical standards, clarify online drug sales processes, online audits, and online sales catalogs, it will be more conducive to standardized management of online drug sales, which is both convenient for the public and ensures drug safety. The two cannot be neglected. (New News Agency)