On July 18th, 13 departments including the Ministry of Commerce issued a notice on several measures to promote home consumption. Four aspects and 11 policy measures, with green, intelligent, and aging friendly as the "driving force", encourage various regions to combine the renovation of old residential areas, and support residents to carry out old house decoration and local upgrading and renovation through various methods such as government support and enterprise promotion. What do you think of the policies introduced in the home furnishing industry? How to enhance household consumption willingness? News 1+1: Connected to Professor Su Jian from the School of Economics at Peking University, we are jointly following: How to promote consumption in the second half of this year? Professor Su Jian from the School of Economics at Peking University: The "Four Great Kings" of automobiles, home appliances, home furnishings, and catering are indeed very important parts of the consumer sector. In the other three areas, a considerable number of incentive measures have been introduced from the central to local governments. For example, there are cars to go to the countryside, home appliances to go to the countryside, new energy vehicles and subsidies, and local governments in catering also have some Voucher. Only in terms of home furnishings, the policies previously introduced are relatively insufficient, so these policies should be supplemented. What is the consumption potential in the home furnishing industry? Professor Su Jian from the School of Economics at Peking University: It involves a relatively long chain. In terms of goods, there are soft decoration, hard decoration, home appliances, and various decorative items. In terms of scope, there is a demand for decoration and home furnishings across the country, from rural to urban areas. In addition, now everyone is also pursuing a high-quality life, which means that the quality of decoration and convenience of life will definitely be improved, especially for the elderly when entering an aging society. From these aspects, the value of materials and equipment used for decoration may increase, which also helps to expand consumption. How to enhance household consumption willingness? To reduce the worries behind us, "said Su Jian, a professor at the School of Economics at Peking University." In the current economic situation, expectations are relatively weak and uncertainty is also high. Therefore, what we see is that everyone is a bit cautious in their consumption. From last year to this year, the growth rate of savings among the general public has been relatively fast, while their consumption desire is relatively low. Of course, this is not only reflected in household consumption, but also in various aspects. So to promote the consumption desire of the people, it is still necessary to fundamentally start, improve the social security system, let the people have less worries about consumption, and let them dare to consume, which is the most important thing. The current problem is not that the common people are unwilling to consume, but that they dare not, so we need to solve this problem. Why is greening the driving force behind home consumption? Professor Su Jian from the School of Economics at Peking University: This should be the current trend of economic development. Firstly, we personally hope that indoor life has green health functions and does not cause any pollution. During the renovation process, if old furniture that has been eliminated can be reused, it can actually reduce some carbon emissions. Because if reused, there is no need to produce new things and carbon emissions can be reduced. Dual carbon is a commitment made by China to the world, which is a long-term goal for our country. From the perspective of circular economy, it also helps to achieve dual carbon goals