The 10th World Tourism Economic Forum, Macau 2023, opened in Macau on the 21st. Over 1500 representatives of the tourism industry and related industries from around the world held in-depth discussions on the theme of "unleashing the potential of the tourism industry to boost economic development - moving towards 2030", exploring opportunities for promoting tourism revitalization, and strengthening innovation and sustained cooperation. Vice Chairman of the National Committee of the Chinese People's Political Consultative Conference and President of the World Tourism and Economic Forum, Ho Hau Wah, Chief Executive of the Macao Special Administrative Region, Ho Yi Cheng, Minister of Culture and Tourism of China and Honorary Chairman of the World Tourism and Economic Forum, Hu Heping, Director of the Macao China Joint Office, Zheng Xincong, Special Representative of the Ministry of Foreign Affairs in Macau, Liu Xianfa, Secretary General of the United Nations World Tourism Organization, Zurab Pololikashvili, Italian Tourism Minister Daniela Santanke and many other guests from home and abroad attended the opening ceremony. In his speech, Ho Hau Wah stated that standing at a new historical starting point, the forum must fulfill its mission of the times, with Macau as the hub, gather the strength of the cultural and tourism industry from around the world, and empower it to achieve high-quality cultural and tourism integration and promote sustainable development of world tourism. Hu Heping stated that the Ministry of Culture and Tourism is willing to take this forum as an opportunity to work with countries to create a more open and inclusive tourism development environment, continuously expand the opening up of the tourism field to the outside world, steadily improve the convenience level of personnel exchanges, and continuously optimize the quality of inbound tourism services. Zurab Pololikashvili said that the World Tourism Economic Forum is committed to becoming the primary platform in the field of tourism development, promoting cooperation between governments and the private sector. By creating the "Tourism Davos," the forum will shape the future development direction of the tourism industry around areas such as employment, education, innovation, and investment. Li Weinong, Director of the Economic and Financial Department of the Macao Special Administrative Region Government and Executive Chairman of the Forum, hopes to showcase the results of the orderly resumption of tourism economic activities in Macau through the forum, fully demonstrating the comprehensive exhibition strength of Macau as the "best Asian conference city". This forum invites Italy as a cooperating country and Shanghai as the city of honor, aiming to unleash the potential for interaction between China and the international tourism market. The forum's agenda is diverse, and through discussions on topics such as "Towards Vision 2030: Making Humanity and the Earth Prosperous Together", "Releasing the Tourism Potential of the Guangdong Hong Kong Macao Greater Bay Area with a Focus on the Integration of Hengqin in Macau", "Focusing on Sustainable Development: Exploring the Future of Tourism in the Asia Pacific Region", and "New Vision: Reshaping the European Tourism Industry", attendees are fully informed of the new trends in the industry. This forum will be live streamed online throughout the entire process, and there will be replays during European and American time slots to effectively expand the coverage of the forum. The forum also sets up an online pairing mode to promote enterprises to use the Internet to more effectively connect business resources from various regions. The forum is hosted by the Economic and Financial Department of the Macao Special Administrative Region Government, with the United Nations World Tourism Organization as a partner unit, and organized by the World Tourism Economy Research Center. Since its inception in Macau in 2012, the forum has fully utilized the advantages of "one country, two systems" and established a diversified and multifunctional international tourism exchange and cooperation platform, winning high recognition and full recognition from the domestic and foreign tourism industry. This forum will continue until the 23rd. (New News Agency)