Deep observation | Craftsmen create fashionable Shenzhen quality

2023-09-05

The 2023 FAST Shenzhen Glasses Fashion Week and Shenzhen Glasses Design Competition were launched. On August 18th, the 2023 Shenzhen Glasses Design Competition and the 7th Henggang Glasses Designer Selection Activity were officially launched. Four months later, a group of fashionable eyewear design works will be selected through stages such as solicitation, preliminary competition, final, and roadshow. Every fashion masterpiece is the result of the hard work of designers, craftsmen, and skilled craftsmen. They put in great effort in the slightest detail, achieving the ultimate in aesthetic creativity, injecting unique life and soul into fashion products. It is precisely with ingenious design, exquisite craftsmanship, and industry-leading standard construction that Shenzhen's traditional advantages in fashion continue to strengthen and expand, while the vitality of modern emerging fields continues to burst. Preparation for Shenzhen Fashion Week in autumn and winter 2023. Recently, as the 2024 Spring/Summer Shenzhen Fashion Week enters the countdown stage, many Shenzhen fashion designers and brand managers are dedicating themselves to intense and fulfilling preparatory work, preparing for this showcase of strength and a great opportunity for in-depth communication with professionals. According to statistics, there are currently more than 20000 clothing designers in Shenzhen, and a group of distinctive designer brands have emerged, emerging on the domestic and international stage. When asked why Shenzhen was chosen, "diversity and inclusiveness", "strong supply chain", "strong innovation atmosphere", and "complete supporting facilities" were the most answers given by practitioners. Designer Lu Yu stated that Shenzhen's strong industrial chain can meet the small batch and high-quality production needs of independent designers, which is very suitable for the development of designer brands. Gathering talents through production and promoting production through talent is an important advantage of Shenzhen's fashion industry, and it is also a consensus among all fashion practitioners. The "Shenzhen Glasses Design Competition", "China (Shenzhen) International Shoe and Bag Design Competition", "China Home Furnishings Original Design Competition"... a series of high-end industry competitions have excavated and cultivated a batch of creative talents and industry newcomers for the Shenzhen fashion industry. In the field of leather, the industry association is preparing to launch the "Sino Italian Shoe and Bag Creative Design Center", providing comprehensive design incubation and services with a full closed-loop system; The Shenzhen Glasses Intellectual Property Protection Workstation has been launched this year, providing protection for original eyewear design and brand building. To continuously transport talents for the sustainable development of the industry, it is also necessary to establish a sound industry training and vocational education system. Hiring senior mentors both domestically and internationally, providing employment training opportunities, and offering professional courses such as embroidery, nail, and eyelashes... As a leading brand in China's beauty education, the Summit College was established in 2003 and has accumulated about 100000 beauty talents to the society. The Shenzhen Action Plan for Cultivating and Developing Modern Fashion Industry Clusters (2022-2025), issued in June 2022, proposes to increase talent cultivation and incubation efforts. Relying on universities such as Shenzhen University, Shenzhen University of Technology, and Shenzhen Institute of Innovative and Creative Design, we will strengthen the construction of fashion and industrial design disciplines, and cultivate high-end talents in creative design. Encourage the establishment of designer incubation platforms, provide resource docking services such as display and release, supply chain, and sales for emerging designers, and cultivate a group of potential international emerging designers

Edit:Luo yu    Responsible editor:Wang er dong

Source:people.cn

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