Network integrity requires joint construction and governance

2023-08-15

Effective linkage, collective planning, and everyone's participation are necessary to effectively regulate online behavior, maintain online order, and purify the online environment. Without trust, people cannot stand tall, businesses cannot thrive, and the country cannot be strong without trust. Integrity is an indispensable cornerstone of civilized society, and the information age particularly calls for integrity. Strengthening the construction of online integrity has become an urgent issue in cyberspace governance. Continuously improve policies and regulations, timely deploy and carry out special actions such as "Qinglang", and crack down on behaviors that harm online integrity such as online rumors; Hold the China Internet Integrity Conference, carry out activities such as the "Integrity Star" selection and the "Star Integrity Appointment" gesture dance cloud transmission; In recent years, with the joint efforts of all parties, China's network integrity construction has made positive progress and achieved results, continuously injecting positive energy into the network civilization. Internet enterprises are actively involved in the construction of network integrity, strengthening the management of enterprise integrity, and implementing the "seven day no reason return" system. According to the "China Network Integrity Development Report 2023", the satisfaction rate of netizens with the construction of network integrity in 2022 reached 84.24%, and the upward trend in the field of network integrity has been further consolidated. We should also be aware that the construction of online integrity is facing new problems and challenges. The persistent problem of network dishonesty, such as the online water army, has undergone a new form of transformation and rebound under strict rectification; Problems such as inadequate rewards, illegal profits, and malicious marketing are common; At the same time as the rise of generative artificial intelligence and deep synthesis technology, it has also made it more difficult to distinguish false information and online rumors... Strengthening the construction of online integrity is difficult to achieve its ultimate goal, and it requires the cohesion of wisdom, the gathering of collective efforts, and long-term achievements. Network integrity needs to be jointly maintained by the whole society, and the construction of network integrity cannot be separated from the joint participation of credit subjects. Not long ago, the 5th China Internet Anti Rumor Excellent Works were released, with selected works such as "Credit Suspicion Cloud" and "Panda Catching Rumors", helping netizens improve their ability to recognize and distinguish rumors in a way that is popular among the public. The content is practical and the form is novel. Facts have proven that keeping up with the times and innovating methods are conducive to promoting the popularization of online integrity knowledge and enhancing awareness. Vigorously promoting advanced models of respecting promises and keeping promises can also continuously enhance the influence and appeal of network integrity construction. Centralized governance and normalized governance should be organically combined. For hot and difficult issues with high social attention and strong public feedback, we need to continuously and deeply promote a series of special actions such as "Qinglang", "Clean the Net", and "Protect the Seedlings", and use powerful drugs to eliminate illnesses and severe cases to treat chaos. At the same time, we must attach equal importance to stimulating the vitality of enterprise development and maintaining network order, and guard the first checkpoint and first line of defense for the construction of network integrity. For example, the effectiveness evaluation of network integrity construction and the creation of integrity archives for e-commerce enterprises can be carried out on e-commerce platforms to further strengthen the platform's main responsibility. The construction of network integrity is closely related to emerging communication technologies and the digital economy. Whether it is establishing regulations or optimizing governance, precise and scientific policies are needed. While exploring and improving the personal credit evaluation system and timely punishing online dishonesty, it is also necessary to strengthen positive incentives and reward those who have made outstanding contributions in the field of online integrity construction. In addition, attention should also be paid to personal credit repair and objection handling. Cyberspace is the common spiritual home of millions of people. Effective linkage

Edit:Luo yu    Responsible editor:Wang er dong

Source:people.cn

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