More than 12000 intangible cultural heritage activities will be held nationwide | to make the New Year more interesting and festive

2023-01-16

Spring Festival couplets, woodcut New Year pictures, dragon and lion dances, shadow puppetry... rich intangible cultural heritage New Year goods and lively intangible cultural heritage performances convey a strong taste of the year. On the 23rd of the 12th lunar month, the Department of Intangible Cultural Heritage of the Ministry of Culture and Tourism and the Network Communication Bureau of the Central Network Information Office held the launching ceremony of the 2023 "Culture in Ten Thousand Houses - Video Live Home Year" activity in Weifang, Shandong Province. At the scene, the Shandong Intangible Cultural Heritage New Year Collection has gathered local representative intangible cultural heritage products and wonderful intangible cultural heritage performances, including Jinan Shadow Play, Laiwu Chenlou Tanggua, Yangjiabu woodcut New Year pictures, and high-density paper-cut, to let the masses appreciate the beauty of intangible cultural heritage and buy good intangible cultural heritage. As one of the characteristic activities held by the Ministry of Culture and Tourism during the Spring Festival, it is also the brand activity of the "Our Chinese Dream" - "Culture into 10000 Families" activity of the Central Propaganda Department. In 2023, the "Culture into 10000 Families - Video Live Home Year" activity will mobilize local intangible cultural heritage protection institutions, intangible cultural heritage inheritors and netizens to record the activities related to intangible cultural heritage inheritance practices such as the annual customs during the Spring Festival, and carry out video exhibition and broadcast on the network platform Live broadcast and topic discussion will enable the people to feel the happy, festive and peaceful atmosphere of the Chinese New Year "in the cloud", and better meet the growing spiritual and cultural needs of the people. Tiktok launched the topic of "intangible cultural heritage coming to broadcast in the DOU" and set up a special area of "dancing the Chinese dragon" to set up a variety of interactive content, such as questions and answers about new year customs, special effect stickers for dragon dancing, etc; Bili Bili launched the video feature of "Auspicious Live Home Year" to show the charm of traditional folk performances; Weibo launched two topics of "Intangible Cultural Heritage Celebrating the New Year" and "Revitalizing Intangible Cultural Heritage Plan", and carried out the online voting of "netizens' favorite annual customs activities" and the "Intangible Cultural Heritage I participate in" skill exhibition activities; Kugou launched the "Spring Festival" and "Lantern Festival" themed New Year song list to let netizens feel the deep joy of the New Year in the company of music... Many network platforms have set up a special area for the Spring Festival intangible cultural heritage activities to focus on the display and broadcast of intangible cultural heritage popular videos, and launched discussions on topics such as "Catch the New Year's Eve, New Year's Eve, New Year's Day, and Lantern Festival", "Catch the New Year's Eve", "Sun the reunion dinner", "Dance the Chinese Dragon", and "Light the Chinese Lantern" according to the time nodes such as the New Year, New Year's Eve, and Lantern Festival Live broadcast and other activities. It is reported that in 2023, the Ministry of Culture and Tourism will organize and carry out activities related to the inheritance of intangible cultural heritage in all regions during the Spring Festival, and support the representative projects of intangible cultural heritage at all levels related to the Spring Festival to comprehensively carry out activities related to the inheritance of intangible cultural heritage; We will support all localities to extensively carry out intangible cultural heritage heritage practice and service activities for the people based on rich intangible cultural heritage resources. According to statistics, more than 2000 representative projects of intangible cultural heritage related to the Spring Festival at or above the provincial level will be held on a regular basis in accordance with the tradition. A total of more than 12000 online and offline intangible cultural heritage heritage practice activities will be held in all regions, so that the people can feel the beauty of the excellent traditional Chinese culture in the activities, share the achievements of cultural construction, and celebrate the prosperous Chinese New Year. Intangible cultural heritage projects such as paper-cut, New Year pictures and lanterns create a strong festival atmosphere; Intangible cultural heritage projects such as dragon dance, lion dance, lantern fair and temple fair drive and attract the broad masses to participate. Tianjin 2023 "Spring of the Canal" Intangible Cultural Heritage Lantern Festival, Shanghai "Yu Garden Welcoming the Spring Folk Custom Experience" Lantern Festival, Fujian Fengting Lantern Festival Tour custom, Hainan Wenchang Confucius Temple Spring Festival Prayer Temple Fair, Shaanxi "Jade Rabbit Welcoming the Spring Festival

Edit:wangwenting    Responsible editor:xiaomai

Source:people.cn

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