The theme of "sharing open opportunities and creating a better life" (hereinafter referred to as "the second consumer Expo") will be held in Haikou from July 26 to 30. This exhibition will focus on global consumer goods and first-time new products, gather global leading brands and professional buyers, and create an important platform to promote high-level opening-up, promote the connection between domestic and foreign markets, smooth the domestic and international dual cycle, promote consumption upgrading and consumption return, and lead global consumption fashion. At present, the recruitment work has been completed and all preparations are ready. Hainan in July is as enthusiastic as fire. The newly arranged Hainan International Convention and Exhibition Center is like a seagull spreading its wings, looking forward to visitors from all over the world. Larger scale, more brands Compared with the first consumer fair, the second Consumer Fair mainly has four highlights. The exhibition is larger. The exhibition area has expanded from 80000 square meters of the first consumer fair to 100000 square meters. The total domestic exhibition area is 20000 square meters, including two exhibition halls; The international exhibition area covers a total of 80000 square meters, including 6 pavilions. The exhibition will achieve 100% special decoration and highlight the green exhibition. This consumer goods Expo will focus more on professional buyers, consumer goods industry groups and the matching degree with exhibitors, and focus on inviting tax-free enterprises, physical supermarkets, e-commerce and other procurement transactions. At present, the total number of applications from various buyers and professional visitors has exceeded 47000, far exceeding that of the first session. A higher degree of internationalization. The proportion of overseas brands in the exhibition area increased from 75% to 80% of the first consumer fair, and 740 enterprises and 1322 brands from 58 countries and regions confirmed to participate. As the guest of honor of this consumer fair, France has 50 enterprises with 244 brands participating. The exhibition area of RCEP member countries such as Japan, South Korea, Singapore and Thailand increased by nearly 20% over the first session. Focus on the positioning of boutique routes. This consumer goods Expo focuses more on global consumer goods, focusing on the people's yearning for a better life and the demand for consumption upgrading, and brings together more global top brands in subdivided industries in the fields of "clothing, food, housing, transportation, services". In the domestic exhibition area, a new 6000 square meter domestic products boutique Museum is set up to display domestic consumer boutiques and time-honored brands, providing a display and trading platform for Chinese brands. More prominent debut. During this consumer Expo, more well-known brands at home and abroad will hold their first shows, release the world's latest products and models, and help Hainan free trade port to become a leading territory for consumer fashion display. In addition, this consumer Expo will build a high-end communication platform focusing on consumption - the global consumption forum, hold a series of rich and diverse supporting activities, including the global consumption innovation and tax exemption and tourism retail conference, the sustainable consumption Summit Forum and other large forums, and will organize a series of activities such as the live broadcast of the first show of new products, fashion week, and the promotion of fine products in all provinces, regions and cities across the country. Open cooperation and sharing opportunities On June 27, the Hainan Free Trade Port Hong Kong investment cooperation and exchange conference was held in Haikou and Hong Kong by video conference, attracting nearly 400 representatives from more than 200 institutions and enterprises in Hong Kong. At the meeting, Hainan and Hong Kong listed the Consumer Fair as a new highlight of cooperation. At this consumer Expo, Hong Kong participated in more than 2000 square meters, and set up a Hong Kong Fashion Museum for the first time. The relevant person in charge of the Hong Kong Trade Development Council said that Hong Kong enterprises participating in the exhibition can not only improve their brand image and expand their popularity through the national platform, but also take advantage of the spillover effect of the consumer Expo and the tax exemption policies of Hainan outlying islands, enter the broad mainland consumer market, and seize the opportunity of a new round of opening up of China and Hainan free trade port. After the first consumer goods Expo was held, the good exhibition effect made Hainan enter the sight of more investors. Hainan has continued to promote the implementation of key exhibitors' projects, constantly expanding the exhibition spillover effect, and a number of exhibitors have become investors. Swiss Richemont group will register a consulting company in Haikou, American aromatic care and essential oil company doterry will register and establish a company in Hainan, and Japanese Tesco will establish a supply chain management company in Hainan... Backed by the domestic market, Hainan free trade port is becoming an important market for major enterprises in the world. The De Beers jewelry store, located in the Riyue square of Haikou, has attracted an endless stream of customers since its opening this year. "The reason why we get to know Hainan is that we are full of confidence in China's consumer market." Wu Feng, vice president of global business transformation of De Beers eternal seal, said that preparations were under way for the establishment of Hainan free trade port operation center. "We look forward to this Consumer Fair becoming the first stop for more domestic brands to 'go to sea'." Zhaoxiang, vice president of iFLYTEK, said that two new products will be released this year, "the consumer Expo will bring China's AI technology and products to the world, and Hainan free trade port will help domestic and international double cycle benign interaction, and also provide impetus for enterprises to go global." Efficient overall planning and epidemic prevention in place "In order to ensure the smooth holding of the consumer Expo, we set up a special class of the urban service guarantee department of the consumer Expo in January this year to actively coordinate." Chen Shengsheng, the relevant person in charge of Haikou Municipal Bureau of Commerce, introduced. During the consumer Expo, Haikou will hold a series of tourism, sports and consumption supporting activities. Among them, the main exhibition area of the yacht exhibition is located in the yacht exhibition area of the public dock of Haikou National Sailing Base, with a total area of 180000 square meters. It is planned to carry out seven activities, including the Asian first show of yachts and the Asian first show of water bicycles. So far, 50 yacht brands and about 170 boats from 12 countries and regions have confirmed their participation. Epidemic prevention and control is still the top priority of this consumer Expo. In order to ensure the efficient and safe customs clearance of the exhibits of the consumer Expo, Haikou customs, Meilan border inspection station, Meilan Airport and other units have closely cooperated to implement 24-hour customs clearance, open a "green channel" for border inspection, simplify the declaration procedures, and strictly disinfect at the same time to ensure the safety of epidemic prevention. In order to facilitate the participants to conduct nucleic acid detection quickly and nearby, this consumer goods Expo will focus on three key links, "exhibition hall door", "mobile place" and "residence", and create a nucleic acid detection service circle. "We will continue to play the role of big data in 'early identification', do a good job in epidemic prevention and control of ports, airports and other channels entering the island, and make every effort to ensure the smooth holding of the exhibition." Mohaoxiong, head of the disease control department of Haikou Health Commission, said. (outlook new era)