Malaysian exhibitors at the Canton Fair: Building a Bridge of Friendship between the Two Countries through Economic and Trade Cooperation

2024-05-04

Recently, the third phase of the 135th Canton Fair was held. Leopoldo Rama, a purchaser from the Dominican Republic, came to the booth of GPR Food Private Limited in Malaysia to purchase products. During the half hour negotiation, he ate 8 different flavors of cookies in a row, selected 11 cookie packaging boxes, and signed an intention order worth approximately $150000. "We are selecting products in advance for several festivals in the second half of the year. The Canton Fair is a world-renowned comprehensive exhibition, where we can not only discover many new ideas and designs, but also find long-term stable supplier partners," said Lama. Liang Hejie, president of GPR Food Private Co., Ltd., said that the company has focused on the production of butter biscuits for 25 years. Its customers cover Japan, the United States, Europe, South Korea, Thailand, the Middle East and other countries and regions, and it is also sold in mainland China and Hong Kong. At the end of last year, GPR launched pure butter cookies, which were popular in the market. This year, the company is exhibiting again with newly designed packaging, hoping to open up new markets with new products and designs. "Even relatively traditional food companies must constantly innovate and adapt to market needs," said Liang Hejie. "The Canton Fair provides us with a platform to showcase our products to customers in different markets around the world." Our business covers multiple markets in Latin America, and Ramaxi hopes to find a variety of products in different categories at the fair to better serve diverse customers in various countries. On May 3rd, at the third phase of the 135th Canton Fair, the purchaser purchased products at the AMECROWN Holdings Limited booth in Malaysia. "Every time I come to the Canton Fair, I don't feel disappointed," said Hong Zehua, a reporter from Xinhua News Agency. "Here, raw materials, products, packaging, and logistics are all available. After a day of shopping, the business for a year can almost be confirmed," said Lama. This year marks the 50th anniversary of the establishment of diplomatic relations between China and Malaysia. The opening ceremony of the Malaysia Pavilion was held on the first day of the third session of this year's Canton Fair. Malaysian Consul General Su Laiya said in his speech that China and Malaysia achieved visa exemption at the end of last year, providing great convenience for strengthening trade and friendly exchanges between the two countries. 49 Malaysian companies participated in this Canton Fair, reaching a historic high. At the booth next to GPR company, paper cups have become a hot commodity. AMECROWN Holdings Limited from Malaysia brings blended drinks such as white coffee and lemon tea, often attracting passing buyers to stop and taste. Cai Quan, the overseas sales manager of the company, has participated in the Canton Fair for the 20th time. He said that in recent years, China has successively established exhibition platforms represented by large-scale comprehensive exhibitions such as the CIIE, Consumer Expo, and Canton Fair, providing great assistance for the circulation of goods, information exchange, and personnel exchanges between China and foreign countries. "The Canton Fair has a strong global influence, with customers gathering here with clear needs and exhibiting companies carefully selected. Therefore, the supply and demand sides can quickly match and facilitate transactions." Cai Quan said, "As foreign exhibitors, we look forward to opening up the Chinese market, establishing contacts with buyers from around the world, and expanding sales." On May 1st, at the third phase of the 135th Canton Fair, buyers were in Malaysia

Edit:Yi Jing    Responsible editor:Li Nian

Source:XinhuaNet

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