Using sports as a medium, Guangdong Hong Kong Macao Greater Bay Area jointly plays the construction of a strong voice (Bay Area Watch)

2024-04-19

The 15th National Games Organizing Committee recently announced that the 15th National Games will be held in the Guangdong Hong Kong Macao Greater Bay Area from November 9th to 21st next year. This will be the first time that the Hong Kong and Macao regions have participated in hosting the National Games, and it will also be the first time that the Guangdong Hong Kong Macao Greater Bay Area has hosted the highest level, largest scale, and most influential comprehensive sports event in the country as a whole. With the tense and orderly progress of various preparatory work, Guangdong, Hong Kong, and Macao are joining hands to enter the "full transportation time". As one of the regions with the highest degree of openness and the strongest economic vitality in China, the Guangdong Hong Kong Macao Greater Bay Area has been actively exploring and cultivating new drivers of sports development in recent years. The Outline of the Development Plan for the Guangdong Hong Kong Macao Greater Bay Area clearly proposes to "jointly promote the development of sports and sports industry in the Greater Bay Area, and jointly create a number of international and regional brand events.". The joint hosting of the National Games by Guangdong, Hong Kong, and Macao undoubtedly provides a strong grip on the development of sports and sports industry in the Greater Bay Area, and is of great significance for deepening the construction of the Greater Bay Area. Using sports as a medium will promote the economic development of the Greater Bay Area. The Guangdong Hong Kong Macao Greater Bay Area has strong economic development momentum, a young population structure, and vast market space, making it an ideal place to develop the sports industry. In the past 20 years, many regions in the Greater Bay Area have hosted large-scale international events: Macau hosted the Fourth East Asian Games in 2005; Hong Kong held the 5th East Asian Games in 2009; Guangzhou held the 16th Asian Games in 2010; Shenzhen held the 26th World University Games in 2011... The Greater Bay Area has a strong sports foundation and rich experience in organizing competitions. The joint hosting of the National Games by Guangdong, Hong Kong, and Macao will further promote the development of the sports industry in the Greater Bay Area towards greater diversification and efficiency, help the Greater Bay Area create more international and regional brand events, and further stimulate the development vitality of the sports industry. The integrated development of sports tourism, sports education, sports technology, and other cultural and tourism businesses in the Greater Bay Area is also expected to usher in new opportunities, providing a source of power for promoting consumption and boosting the economy. Using sports as a medium will accelerate communication and integration in the Greater Bay Area. The joint hosting of the National Games by Guangdong, Hong Kong, and Macao will accelerate the integration and development of the Greater Bay Area. The urban construction, economic and cultural development, and software and hardware connectivity of Guangdong, Hong Kong, and Macao will all take a higher level, and the development momentum of the Greater Bay Area will be even stronger. On the one hand, Guangdong, Hong Kong, and Macao share the same cultural origin, have similar folk customs, and complement each other's advantages. The joint hosting of the National Games has the advantages of "favorable timing, favorable location, and harmonious people.". On the other hand, the Greater Bay Area was built under the conditions of "one country, two systems, three tariff zones, and three currencies", and there is no precedent internationally. In the process of making every effort to ensure the smooth cross-border flow of people, logistics, funds, and information in Guangdong, Hong Kong, and Macao during the preparation and hosting of the event, the synergy and integration of various fields in the Greater Bay Area will become more and more abundant, and the differences in systems will gradually become the benefits of systems. At present, Guangdong, Hong Kong, and Macao have established a normalized and four level communication and liaison mechanism, including regular liaison meetings, the Chief Liaison Officer system, liaison officers, and joint working groups, to ensure smoother and more efficient hosting of the competition. Using sports as a medium will gather the confidence and strength of the Greater Bay Area. Sports carry the dream of national strength and national rejuvenation, and contribute to enhancing cohesion and centripetal force

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