New momentum emerging in Dongguan, a manufacturing hub

2023-06-13

Besides mobile phones, shoes and clothing, what other bright industries do Dongguan have? "" Is the world's factories okay with the contraction of external demand? "As a" double trillion "city with an economic total of over trillion yuan and a total import and export volume of over trillion yuan, every move of Dongguan in Guangdong has attracted people's attention. The reporter recently walked into Dongguan's lithium battery enterprise, trendy play space, and big science installation center, feeling the new driving force and changes of economic development coming on the face. In the exhibition hall of Guangdong Boliwei Technology Co., Ltd., lithium battery products for different scenarios are displayed: light power batteries for electric bicycles, electric motorcycles, Motorized scooter, etc; Consumer electronic batteries for Bluetooth speakers, drones, intelligent robots, etc; A mobile energy storage device for outdoor scenes such as camping... This enterprise, established in 2010, is a national high-tech enterprise that researches, produces, and sells lithium battery products. With accumulation, the company has achieved integrated development from lithium battery pack manufacturing to battery cell production, and its products are sold to more than 80 countries and regions worldwide. We are optimistic about the new energy track and continue to increase our technological investment. In the past three years, we have invested nearly 260 million yuan in research and development funds. "Vice Chairman Liu Cong of the company introduced that with its early technological layout and rapid market response ability, the company has developed rapidly in recent years, with a rapid increase in market share, now occupying 20% of the European market share. The electronic information industry with a total output value exceeding one trillion yuan is the largest industrial cluster in Dongguan. Last year, Dongguan's smartphone production accounted for 16.8% of the country's total. However, Dongguan continues to focus on new fields, layout new industries, and expand new economic growth points. "Dongguan has built a 50 billion yuan industrial fund system to implement the construction of seven strategic emerging industry bases. New energy storage, new energy vehicles and parts, semiconductors and integrated circuits and other emerging fields are our key industrial directions," said Liang Yangyang, chief economist of Dongguan Municipal Bureau of Industry and Information Technology. Statistical data shows that Dongguan's new energy industry has now reached a scale of tens of billions. In 2022, Dongguan's new energy industry cluster achieved a revenue of 66.73 billion yuan, a year-on-year increase of 11.3%. Taking the lithium battery industry as an example, Dongguan has gathered a large number of enterprises such as Boliwei, Kaijin New Energy, and Xinneng'an Technology. These enterprises aim at the development opportunities of industries such as new energy storage and new energy vehicles, broaden the track, and accelerate development. The manufacturing industry accounts for over half of Dongguan's total economic output. Among them, the toy and sports goods manufacturing industry is also one of the five traditional characteristic industries in Dongguan. At present, there are over 4000 toy production enterprises and nearly 1500 upstream and downstream supporting enterprises in Dongguan. How to promote the transformation and upgrading of traditional manufacturing industries such as toys? Dongguan's answer is: to empower entities with culture, improve the brand power and added value of products, and help enterprises extend to both ends of the "Smiling curve". Chengshi (Dongguan) Culture and Technology Co., Ltd., which has shifted from OEM toys to original IP trendy toys, has a deep understanding of this. Entering the company's trendy living space, various types of trendy games are overwhelming: the sports girl "Laura" dribbles and lays up, full of vitality; The panda trend is charmingly naive when playing "National Happiness and Happiness". The founder of the company, Zheng Bo, said that these original trendy games are all created by the company itself

Edit:Hou Wenzhe    Responsible editor:WeiZe

Source:XinhuaNet

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