The original musical "Star Picking", which was provided by the photo crew of "Star Picking", opened its 2023 tour at the Poly Theater in Beijing on the evening of the 25th. The musical "Picking the Stars" is named after the famous sentence "You can pick the stars with your hands" in Li Bai's "Night in the Mountain Temple". The repertoire is based on the original worldview stories in the game, with "Oriental Fantasy" as the core. The audience follows the perspective of the protagonist "Yao", approaches virtual characters, and feels a story about growth, choice, love and glory. Poly Entertainment invites Chinese and foreign teams to work together to add international color to the oriental fantasy story. "It is an interesting and meaningful thing to bring the excellent Chinese original IP to the theater stage, give more audience the reason to enter the theater, and add more possibilities to the theater performance form, which makes us very enjoy every moment of creation and performance." The main creative team said in the interview. At the beginning of the project, the main creative team decided to choose western musicals as the carrier, and to retain a clear oriental traditional flavor for its story core. In order to achieve this goal, the "Star Picking" team specially invited European director Martino Muller to take charge of the stage effect and presentation, while the Chinese team was coordinated by director Zhou Xiaowei. In order to dig deeper into the essence of "Glory of the King" IP, Zhou Xiaowei specially downloaded the game to have a comprehensive understanding of the latter. After four years of polishing and creation and the cooperation of professional musical creation teams at home and abroad, the play extracts elements and symbols of Chinese culture with historical heritage value, empowers content and experience with digitalization, integrates through diversified artistic forms, and introduces new artistic expressions for the original IP. It is worth mentioning that, as the first original musical derived from digital IP, "Star Picking" has enough respect for the stage art on the basis of respecting IP. Whether the audience is familiar with the game plot or not, they can enjoy a wonderful musical with zero obstacles and zero distance. It is reported that "Star Picking" will also be invited to perform overseas this year. It is not only an active display of China's excellent cultural content on the world stage, but also a new attempt to transform digital culture into IP, showing the charm and confidence of China's young generation of pop culture to the world. The sponsor said that in the field of culture, digital technology, led by game IP, is continuously contributing to the development of digital economy, boosting offline consumption, and promoting the integrated development of multiple industries, and playing its important role as an economic lubricant. The original Chinese musical "Star Picking" by digital IP explores the new direction of cultural IP cross-border cooperation in the era of digital economy through the "digital IP+cultural entity industry" model. (Outlook New Era)