The 18th China (Shenzhen) International Cultural Industry Fair (hereinafter referred to as "ICIF") will be held in Shenzhen International Convention and Exhibition Center from December 28, 2022 to January 2, 2023. The main exhibition hall of Guangdong delegation is located in the eye-catching position of the "Guangdong Hong Kong Macao Grand Bay Area Hall" in Hall 12, covering an area of 1353 square meters, which is one of the largest exhibition halls in all provinces (districts and cities). The exhibition hall adopts 4K high-definition large screen and other equipment, and uses digital immersion, large sand table and other new technologies to strengthen the exhibition effect. 67 leading cultural enterprises and more than 700 cultural products in the province have made a wonderful appearance, focusing on the high-quality development of Guangdong, and actively promoting the high-quality development of the cultural industry around "building a digital culture leader, a new highland of cultural creativity, and a demonstration site of cultural tourism integration" Promote the new achievements in the construction of world-class tourist destinations in the Guangdong Hong Kong Macao Greater Bay Area, and present the charm of creative transformation and innovative development of Lingnan culture. 21 cities above prefecture level in the province achieved the goal of group participation. In the "mass entrepreneurship and innovation" exhibition hall of Guangdong Tuanlingnan culture, the Dawan District Digital Cultural Assets Trading Platform Project (hereinafter referred to as the "Project"), which was constructed and operated by Guangdong Southern Cultural Property Exchange, attracted a large number of citizens to stop and watch. It is understood that the project mainly carries out digital cultural asset trading services, aiming to promote Dawan District's cultural enterprises to go online, promote the deep integration of digital technology and the real economy, enable the real economy, and build a market circulation system that matches the digitalization of the cultural industry. At present, the project has reached cooperation with many well-known IP copyright owners, artists and museums, such as the novel "Rujin Xiaowei" and Jin Yong's "Archery Trilogy". (Liu Xinshe)