A few days ago, the national development and Reform Commission and relevant departments convened industry organizations, e-commerce platforms and enterprises to discuss the policy interpretation of the announcement on curbing "sky high" mooncakes and promoting the healthy development of the industry. More than 10000 enterprises participated in the policy publicity and implementation. In recent years, the moon cake market has been generally standardized and orderly, but some enterprises still speculate on the price of moon cakes in various ways. The problem of "sky price" still exists and there are signs of rebound. In order to promote thrift, oppose waste, and promote the return of moon cakes and other festival foods to the attributes of mass consumer goods and the origin of traditional culture, in June this year, the national development and Reform Commission, the Ministry of industry and information technology, the Ministry of Commerce, and the State Administration of Market Supervision issued the announcement on curbing "sky high" moon cakes and promoting the healthy development of the industry (hereinafter referred to as the announcement), to promote the healthy development of the moon cake industry. The announcement proposes to implement key supervision on high-priced boxed moon cakes. It is clear that the price of moon cakes is determined by the enterprises themselves, and the boxed moon cakes with a unit price of more than 500 yuan are subject to key supervision; The operators are required to strictly comply with the mandatory standards on food packaging in the production and sale of boxed moon cakes, and shall not use precious metals, mahogany and other precious materials; The mixed sales of moon cakes are prohibited, and the operators are required not to mix the moon cakes with other products in the form of gift boxes; If the operator is required to issue such delivery card coupons as moon cake coupons and moon cake cards, it shall strictly abide by the management measures for single purpose commercial prepaid cards (Trial); Strengthen the channel supervision of hotels and restaurants, strengthen the supervision responsibility of e-commerce platforms, and focus on the supervision of operators in the platform who provide high-priced moon cakes and customized services; It is required that industry organizations should actively promote industry self-discipline, advocate not to use rare food materials such as shark fin and bird's nest, guide operators to set reasonable prices, and consciously maintain market order. In the next step, the four departments will cooperate closely, strengthen information sharing, jointly grasp the implementation of the announcement, guide the standardized and healthy operation of the moon cake market, and promote the moon cake to be "more affordable, better quality, and simpler packaging". The market supervision department will focus on the production enterprises, high-end hotels and restaurants and e-commerce platforms to carry out supervision. In case of any violation of laws and regulations, they will be strictly investigated and punished. Relevant information on violations of laws and regulations will be included in the national credit information sharing platform according to law and regulations and will be publicized on the "credit China" website and the national enterprise credit information publicity system. People's daily (edition 7, August 12, 2022) (outlook new era)