The metaverse that integrates the digital and physical worlds is unlocking new scenarios for cultural and tourism consumption. By reconstructing time and space through digital technology and transforming cultural and sports resources into interactive consumer assets, the metaverse is unleashing unlimited potential in the cultural and tourism industry. This year's government work report proposes to unleash the consumption potential of culture, tourism, sports, and other industries. The metaverse that integrates the digital and physical worlds is unlocking new scenarios for cultural and tourism consumption. Shanghai has created a private board of cultural tourism of the Yuan Universe to digitize historical landmarks such as Yu Garden and the Bund, so that tourists can "cross" to the streets of the Republic of China through virtual reality (VR) technology; Gansu relies on Dunhuang murals to develop an augmented reality (AR) navigation system, where visitors can interact with the flying murals by scanning the QR code; Beijing has seized the opportunity of the renovation and reconstruction of the Workers' Stadium to create the Workers' Sports Metaverse Center, launching "digital football" and live streaming of the Workers' Sports Metaverse. Tourists can transform into "digital goalkeepers" in the metaverse space and engage in penalty shootouts with top international digital players... By reconstructing time and space through digital technology, cultural and sports resources are transformed into interactive consumer assets. The metaverse is unleashing unlimited potential in the cultural and tourism industry. In the past year, as the industry entered a period of explosive growth, new forms of immersive experiences represented by regional entertainment venues (LBEs) in the metaverse have become popular worldwide. Whether it's France's' The Vanished Pharaoh 'or China's' Tang Palace Banquet', they both leave consumers in awe. In Beijing, a reporter from Science and Technology Daily experienced the first large-scale mixed reality immersive interactive experience project in China, "Sleeping Castle". Wearing VR glasses, the coordinates on the ground and walls of the passage become cliffs, and the armrest on the right merges with the virtual scene, helping players establish a sense of security before the adventure begins. The Sleeping Castle is designed based on the ancient village of Zhangbi in Shanxi. Zhangbi Village is an ancient underground military fortress, with a clear fortress above ground and a hidden underground passage. The most famous of these are two peacock blue glazed stone tablets burned during the Ming Wanli period. Players can follow non player characters (NPCs) to enjoy the movie and television level special effects scenery that combines real castle scenes and virtual scenes in the plot, embarking on a journey of exploration. In the past, it was difficult to build a network environment suitable for immersive interactive experience projects in a large space of thousands of square meters. Traditional local area networks are limited by coverage area and channels, making it difficult to meet the demands of VR esports for multi terminal concurrency, real-time rendering of images, ultra large downlink bandwidth, and ultra-low latency. The "Guohe" 5G private network all-in-one machine jointly developed by China Mobile Communications Group Co., Ltd. Research Institute and China Mobile Bay Area (Guangdong) Innovation Research Institute Co., Ltd. has successfully filled the gap of traditional local area networks in large space application scenarios. In the equipment room, the reporter saw a "Guohe" 5G private network all-in-one machine that was only the size of a suitcase. Although a sparrow is small, it has all its internal organs. It is embedded with multiple modules such as a lightweight core network, 5G small base stations, and edge applications, which can quickly build a 5G private network covering a radius of two kilometers. Its average upstream speed is 400Mbps and downstream speed is 800Mbps, which can provide stable 35Mbps speed and transmission delay of less than 20 milliseconds for multiple VR terminals at the same time, supporting up to 20 players to explore the "castle" at the same time. Li Wenguo, Customer Manager of China Mobile Communications Group Beijing Co., Ltd., introduced that "Sleeping Castle" is the first application of "fruit core" in the immersive technology scenario of mixed reality in large spaces. In the future, 5G local area networks will become an important basic resource for the "metaverse+cultural tourism industry". Large space immersive LBE projects are rapidly entering an industrial boom period in China. "The Wind Rising in Luoyang", "Tang Palace Dinner", "Qin Chao Awakening", "Terra Cotta Warriors Wonderful Night", "The Wind Rising in Vietnam", "Three Bodies Beyond the Gravity", "Chinese Roaming on the Central Axis of Beijing", "The Hidden Tombs of Qin"... There are more than 200 large space immersive LBE projects based on original IP that have been put into operation nationwide. At present, the average ticket price for immersive LBE projects in large spaces is over 100 yuan, and the duration of each experience is about 45-60 minutes. Industry data shows that by 2026, the overall scale of China's large space immersive industry is expected to exceed 250 billion yuan. The "Three Year Action Plan for Innovative Development of the Metaverse Industry (2023-2025)" jointly issued by the Ministry of Industry and Information Technology and five other departments proposes that by 2025, typical software and hardware products of the metaverse will be applied on a large scale, forming a number of new businesses, models, and formats in the fields of living consumption and public services. With the accelerated implementation of the "metaverse+cultural tourism industry", many domestic scenic spots have shifted from sightseeing tourism to experiential tourism, creating new consumption scenarios and extending the industrial chain. The all-weather, accessible virtual cultural tourism scene created by the digital technology of the metauniverse breaks the boundaries of time and space, making more and more young people fascinated by "anime" travel. We have built a Workers' Sports Metaverse Center in Beijing that integrates data and reality, with an experience area of over 30000 square meters Ge Qi, vice president of Zhonghe Group and founder of Gongti Yuanuniverse, introduced that this is the world's first new B2C mixed reality Internet 3.0 social platform based on the research and development of large-scale sports, cultural and commercial entity projects. Less than three months after its opening, the Gongti Metaverse Center welcomed thousands of visitors, testers, and testers. Ge Qi said that in the past year, new businesses and technologies represented by 5G-A and hybrid artificial intelligence have entered the metaverse industry, allowing more consumers to enter the metaverse space through ubiquitous, low-cost, and high reliability 5G networks. At the same time, hybrid rendering methods can enable expensive and complex digital assets to be rendered separately and at a lower cost on extended reality (XR) terminals. If the industrial and sports metaverse has greatly expanded the entertainment space for fans, the Blue Harbor consumption metaverse has become a consumption paradise for young people. As another benchmark application scenario in the metaverse created by Chaoyang District, Beijing, the Blue Harbor Consumer Metaverse integrates shopping, social, and entertainment functions. Consumers only need to log in to the app to instantly transform into digital people, traveling from home to Blue Harbor for shopping, learning about the latest discount promotions, popular new products of the season, and sharing good things with friends. Consumers can also use coupons obtained through participating in fun games in offline stores. With the support of new technologies, the metaverse will be implemented in more scenarios and enter all aspects of public production, life, and social governance. At present, a diversified and multi-level metaverse industry ecosystem is being constructed globally, covering a diverse combination of general large-scale models, industry large-scale models, and professional large-scale models. Ge Qi believes that AI will promote Internet 3.0 to the height of the metauniverse, which is expected to become the main form of the new generation of immersive Internet 3.0. For example, advanced AI algorithms can automatically generate complex and realistic virtual environments, including terrain, buildings, vegetation, etc., greatly reducing the cost and time of creating virtual worlds; AI driven NPCs can exhibit more natural behavior and dialogue abilities, enhancing users' immersion and interactive experience in the virtual world; AI can also achieve real-time multilingual translation in virtual worlds, break down language barriers, and promote communication and interaction among global users... However, in order to build a ubiquitous, universal, and emotionless metaverse space, and to construct advanced metaverse technology and industrial systems, it is necessary to further streamline and eliminate pain points. When it comes to the construction of the metaverse industry, Ge Qi summarized the three major technological pain points that currently exist: firstly, the hardware devices that metaverse applications or platforms rely on have insufficient storage capacity or processing capabilities, making it difficult to achieve true digital real linkage and integration; The second issue is that the development cost of system solutions for metaverse applications is high, the operation cycle is long, and the Wi Fi streaming solution has problems such as poor system performance and low concurrency, making it difficult to meet the needs of smooth multi session activities; Thirdly, XR devices do not support eSIM (embedded SIM card) technology, and 3D digital assets cannot be broadcasted and operated across hardware, platforms, and physical spaces. Ge Qi further analyzed that the main form of Internet 3.0 with the meta universe as the core put forward higher requirements for ultra strong access capability, and Wi Fi obviously could not meet the demand. 5G-A and millimeter wave next-generation 5G networks have higher traffic density and will become standard equipment in the metaverse. The peak speed of 5G-A current network testing can reach 6.1Gbps, with an average speed of 3.4Gbps, which can empower communication and rendering applications in all scenarios of the metaverse and enhance user experience. Multi form XR terminals are expected to become the 'killer' hardware application for the new generation of 5G networks Ge Qi said that if eSIM empowers XR devices, it will give them revolutionary features that can support the application of various forms of smart hardware such as smartwatches and smartphones in the metaverse. The policy direction for promoting the construction of advanced metaverse technology and industrial system is very clear. The Action Plan proposes to further strengthen the integration and innovation of artificial intelligence, blockchain, cloud computing, virtual reality and other technologies in the metaverse, accelerate the deployment of key technologies, intensify the research and development innovation of basic software and hardware, and make breakthroughs in key areas such as high-end electronic components and modeling software, in response to the development bottlenecks of China's metaverse core technology, insufficient product offerings, and weak industrial scale; In terms of the supply of metaverse products, it is proposed to focus on practical needs such as social, entertainment, and office, and to make efforts in metaverse entrances, virtual space application tools, and platforms. At the same time, the Action Plan advocates strengthening market entities, cultivating leading enterprises and specialized new enterprises in the metaverse, building a number of metaverse innovation application pilot zones, science and technology parks, and industrial parks, creating characteristic industrial clusters, and exploring new models and formats for user participation in technological innovation and content production. Ge Qi believes that as the meta universe becomes the main form of Internet 3.0, it will bring more rich, authentic and personalized experiences to users and promote the innovative development of digital economy and cultural industry. (New Society)