Innovation and Optimization of Theoretical Communication in the New Media Environment
2025-01-07
From the perspective of communication studies, theoretical communication should be a value-laden information transmission that allows the audience to understand the truth, the laws, and see the direction. To achieve the desired communication effect, the media must, in an environment where various media forms are emerging, grasp the new of communication, innovate the forms of communication, integrate and optimize the communication channels, and truly enhance the relevance, pertinence, and explanatory power of theoretical communicationThe Central Party School (National Academy of Governance) launched the first season of "Party School Open Course" in June 2020, and has now to the twelfth season. From the initial TED talk format to the current integration of various media elements, new forms are continuously being introduced. Party school teachers focus hot topics such as economic development, social governance, party history and party building, and international relations, using popular language and lively forms to interpret the party's theoretical and constructions, promoting the party's innovative theories to "enter the homes of ordinary people".
Edit:Luo yu Responsible editor:Wang xiao jing
Source:GMW.cn
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