Enhancing the consistency between policies in the field of platform economy and macro policies to promote the healthy development of platform economy

2024-11-25

The healthy development of the platform economy is once again facing heavy deployment. The State Council Executive Meeting held on November 22 (hereinafter referred to as the "Meeting") pointed out that the development of platform economy is related to expanding domestic demand, stabilizing employment, benefiting people's livelihoods, empowering the real economy, and developing new quality productive forces. In recent years, the rapid development of China's platform economy is evident, widely penetrating into various fields such as social networking, retail, transportation, payment, and information Fu Yifu, a senior researcher at Xingtu Financial Research Institute, stated in an interview with reporters that platform enterprises have become an important carrier for innovation, entrepreneurship, and cross-border integration in China. They have changed the living habits and consumption experience of ordinary people, reconstructed the business ecosystem, and profoundly promoted major technological innovations and business model changes in the production and circulation fields. So, what signal did this meeting send? The reporter interviewed multiple experts in the industry to interpret this. To achieve policy synergy, Fu Yifu introduced that "platform economy" refers to a new economic form based on the Internet, cloud computing and other new generation information technologies, focusing on diversified needs, comprehensively integrating the industrial chain, integrating the value chain, and improving the efficiency of market resource allocation. The meeting proposed to increase policy support, strengthen the industrial Internet platform system, support consumer Internet platform enterprises to tap market potential, strengthen the supply of data elements in the platform economy, promote the orderly cross-border flow of data according to law, and enhance the consistency of policies and macro policies in the platform economy. Song Xiangqing, Vice President of the China Society of Business Economics, stated in an interview with reporters that the conference has deployed efforts to promote the healthy development of the platform economy, among which 'enhancing the consistency between policies in the platform economy field and macro policy orientation' has multiple necessary aspects. Firstly, it is necessary to serve the overall economic and social development. The platform economy is a new driving force and form of economic development, and its development is closely related to the stable growth of the macro economy. Enhancing policy consistency can better integrate the platform economy into the overall economic and social development, serving macro goals such as expanding domestic demand, stabilizing employment, benefiting people's livelihoods, empowering the real economy, and developing new quality productive forces, which is conducive to promoting high-quality economic development. Secondly, it is necessary to improve the overall regulatory effect of policies. Enhancing the consistency between policies in the field of platform economy and macro policies can help form a policy synergy, leverage the advantages of strong macro policy traction and leverage, and maximize the overall regulatory effect of macro policies. Thirdly, it is necessary to stabilize the expectations of market entities. Platform economy enterprises generally make investment, innovation and other decisions based on macroeconomic policy guidance. Consistent policy orientation can send clear signals to the market, helping platform enterprises and related market entities stabilize expectations, boost confidence, and encourage them to make decisions that are conducive to the healthy development of the platform economy, thereby promoting the stable development of the industry. Bai Wenxi, Chief Economist of the China Enterprise Capital Alliance, told reporters that enhancing the consistency between policies in the platform economy and macro policies can achieve synergistic effects between policies, form a "resonance of the same frequency", and more effectively promote the healthy development of the platform economy. To better address complex issues and challenges, macroeconomic policies generally use various tools such as fiscal policy, monetary policy, industrial policy, and technology policy to regulate economic operations. In the opinion of the interviewed experts, policies in the field of platform economy should also coordinate and synergize with these macro policy tools. The platform economy involves policies in multiple fields such as finance, currency, industry, and technology. Enhancing policy consistency is conducive to strengthening the overall coordination among various departments, forming a coordinated policy system, improving the systematicity, integrity, and synergy of policies, better addressing complex issues and challenges in the development of the platform economy, and achieving optimized allocation of policy resources Song Xiangqing said. So, what specific manifestations are expected to enhance the consistency between policies in the platform economy and macro policies? Song Xiangqing analyzed that in terms of fiscal policy, for example, the government can establish special funds to provide financial support for technology research and innovation projects of platform economy enterprises; Provide tax exemptions or preferential treatment to platform economy enterprises that meet the conditions. In terms of monetary policy, it is reflected in guiding financial institutions to increase credit allocation to platform economy enterprises, providing personalized credit products and services for different types of platform enterprises, such as e-commerce platforms, fintech platforms, etc., to meet the funding needs of enterprises and promote business expansion and innovation. In terms of industrial policies, it is reflected in the formulation of platform economy development plans, the definition of development goals, key areas and layout, and the guidance of the integrated development of platform economy and traditional industries, such as promoting the deep connection between manufacturing enterprises and industrial Internet platforms to achieve industrial upgrading. The reporter noticed that the meeting mentioned "strengthening the supply of data elements in the platform economy field and promoting the orderly cross-border flow of data in accordance with the law". On November 22, the National Data Administration publicly solicited opinions on the "Guidelines for National Data Infrastructure Construction (Draft for Comments)". In this context, emphasizing "strengthening the supply of data elements in the platform economy field" has profound connotations. Song Xiangqing believes that in accelerating the construction of the data element market, it is possible to promote data circulation and sharing among platform economy enterprises by improving rules such as data sharing and transactions, improving the efficiency of data resource utilization, promoting industrial collaborative innovation and development, and providing data support for the development of the platform economy. Bai Wenxi stated that "strengthening the supply of data elements in the platform economy field and promoting the orderly cross-border flow of data in accordance with the law" is consistent with China's policy orientation towards the development of the digital economy. Through the coordination of fiscal, monetary, technological and other policies, the healthy development of the platform economy can be better promoted. (New Society)

Edit:Yao jue    Responsible editor:Xie Tunan

Source:Economic Daily

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