Utilizing the advantages of enterprise research and development and production, bringing technology to rural areas, and sending hope to rural areas... "This is the award speech of Wu Xiangjun when he was awarded the" National Glorious Star "in 2022. On the occasion of the 30th anniversary of the launch and implementation of the Glorious Enterprise, Wu Xiangjun, Executive Director of the 6th Council of the China Glorious Enterprise Promotion Association and Chairman of Yiling Pharmaceutical, was interviewed by a reporter from China News, telling the story between him and Glorious. Reporter: Guangcai Enterprise is a social undertaking in which private entrepreneurs in China are the main participants, with the aim of promoting common prosperity. Why do you want to participate in Guangcai Enterprise? What are the main forms of participation? Wu Xiangjun: Yiling Pharmaceutical was founded in 1992, which can be said to have started and grown together with China's glorious industry at the same time. For over 30 years, we have adhered to technological innovation as the foundation of our enterprise. While promoting the development and growth of our company, we have also upheld the concept of "balancing justice and profit, and prioritizing justice", actively participating in the glorious cause. In this process, Yiling Pharmaceutical fulfills its social responsibility to promote common prosperity and assist in rural revitalization. Actively participating in glorious activities such as "Ten Thousand Enterprises Helping Ten Thousand Villages" and "Ten Thousand Enterprises Revitalizing Ten Thousand Villages", we insist on combining production and operation with promoting rural revitalization and driving farmers to become rich. Through self construction, joint construction, and sharing, we have created more than 60 large-scale and standardized traditional Chinese medicine planting and breeding bases across the country, covering more than 20 provinces with a total area of hundreds of thousands of acres, driving farmers to increase their income and become prosperous. At the same time, Yiling Pharmaceutical is enthusiastic about organizing and participating in public welfare and charity activities, dedicating love to society. I firmly believe that the value of a company lies not only in its economic achievements, but also in its social contributions. We have cooperated with organizations such as the Red Cross Society of China, the China Charity Federation, and the China Rural Health Association for many years to carry out various charitable and public welfare activities, helping to promote the development of rural medical care. After major natural disasters, actively donate money and goods to help the affected people restore production and living order, and rebuild their homes as soon as possible. The glorious achievements of the cause will benefit the present and the future. It is a pivot that can influence and drive more people who become rich first to help those who become rich later. It is a link that connects the Party and the government on one end, and grassroots people on the other end, playing an increasingly important role in assisting the implementation of major national strategies, ensuring and improving people's livelihoods. It is a platform where private entrepreneurs are educated and spiritually elevated in their pursuit of glorious careers, leading their enterprises to move forward courageously and achieve leapfrog development. Reporter: In recent years, what changes has Yiling Pharmaceutical made in its approach to assistance? Wu Xiangjun: From poverty alleviation to rural revitalization, the country has shifted its strategic focus on the "three rural issues", and we have also gone through a continuous deepening process in helping farmers become prosperous. After years of hard work, we have established an industrial development model of "company+base+farmers", forming a new path of promoting rural revitalization through the "four belts and one push" of industry driven, product driven, technology driven, employment driven, and enterprise driven farmers' prosperity, achieving the "three combinations". One is to combine base construction with industrial innovation. When establishing the Forsythia suspensa planting base, we found that there was a long-standing custom among the people to make tea drinks from Forsythia suspensa leaves. We made "Lianwang Ancient Tea" from Forsythia suspensa leaves, which has the effect of clearing heat and reducing fire. The second is to combine "blood transfusion" with "hematopoiesis". It's better to teach someone how to fish than to teach them how to fish. By creating bases to increase farmers' income and conducting extensive training to improve their planting techniques and production capabilities, we have helped the vast number of farmers master the "golden key" to wealth. The third is to combine economic benefits with ecological benefits. The traditional Chinese medicine base has put green clothes on many barren mountains and wastelands, significantly improving the ecological environment, and turning green mountains and rivers into mountains of gold and silver. For example, the Lianqiao Base in Shexian County, Handan has attracted more than 2000 farmers to participate and created over 1100 new job opportunities. Reporter: In the new journey from poverty alleviation to rural revitalization, from "ten thousand enterprises helping ten thousand villages" to "ten thousand enterprises revitalizing ten thousand villages", what new achievements do you think private enterprises should have in the glorious cause? Wu Xiangjun: In the new era, the glorious cause always adheres to the fundamental purpose of promoting prosperity for the future and achieving common prosperity. As private entrepreneurs, we should understand common prosperity from a higher and broader perspective, which should include both material and spiritual wealth; It includes both cultural richness and ecological richness; It includes both wealth in life and wealth in health. We need to find the right position and play a role in comprehensively promoting socialist modernization construction, and make positive efforts to promote the spirit of the glorious cause. One is to seek expansion and deepening in serving the major national strategies. While promoting rural revitalization, we should focus on the implementation of major national strategies such as revitalizing the country through science and education, innovation driven development, prioritizing employment, and building a healthy China. We should select the right entry points, find breakthroughs, actively participate, and make more contributions. The second is to seek expansion and deepening in driving farmers to become prosperous. Promoting common prosperity, rural areas are the main focus and priority. Efforts should be made to carry out glorious activities such as "Ten Thousand Enterprises Revitalize Ten Thousand Villages", enrich the content of activities, innovate activity methods, enhance activity effects, and continuously inject new impetus into promoting farmers' income growth. The third is to seek expansion and deepening in promoting public welfare and charity undertakings. The essence of the Guangcai cause is to uphold virtue and promote goodness, and to assist the poor and needy. In the new era, we must constantly improve our content and broaden our forms. We should promote the transformation of public welfare and charity work from single to diversified, from "blood transfusion" to "blood making", and from temporary to normalized, comprehensively improve the level and level, and continuously meet the growing material and cultural needs of the people. Reporter: What are your feelings after participating in the Guangcai cause for many years? Wu Xiangjun: In the practice of participating in the glorious cause, we deeply understand that only when the country is good can the enterprise be good; Only when the masses are rich can enterprises thrive. As a private entrepreneur, only by considering the prosperity and strength of the country, the happiness of the people, and integrating the enterprise and individual into the larger self of the country, can we realize the value of the enterprise and showcase the charm of life. Only by closely linking the fate of the country with that of the enterprise at critical moments when the country needs it, and bearing the burden for the country and making contributions to society, can we provide solid guarantees for the sustainable development of the enterprise. Only by sharing the same breath, destiny, and heart with the masses can a century old enterprise be established and its foundation last forever. Reporter: As the "leader" of a traditional Chinese medicine enterprise, what are your future plans? What are the goals for public welfare activities such as Guangcai Career? Wu Xiangjun: We will inherit and carry forward the good tradition and good style of the older generation of Yiling people, participate in the glorious cause with a more active attitude, integrate enterprise development and carrying forward the glorious spirit, further carry forward the traditional culture of Chinese medicine, and help countrymen people improve their health literacy; Continuously promoting technological innovation, focusing on the prevention and treatment of chronic diseases such as cardiovascular and cerebrovascular diseases and anti-aging, developing and producing more new and good drugs, and contributing to reducing the burden of national medical insurance and promoting the health and longevity of the people; We will better integrate the construction of traditional Chinese medicine planting and breeding bases with the promotion of farmers' income growth, and continue to make efforts to expand the scale of planting and breeding, improve the quality of planting and breeding, extend the industrial chain, support ecological construction, and drive farmers' income growth. We will combine the promotion of corporate culture with dedication and love, continue to do a good job in various public welfare and charity work, and add luster to the glorious cause. (New Society)