On September 25, the 3rd Global Digital Trade Expo was grandly opened in Hangzhou International Expo Center. The Digital Trade Fair is the only national, international, and professional exhibition in China with the theme of digital trade. It is jointly hosted by the Zhejiang Provincial People's Government and the Ministry of Commerce, and organized by the Hangzhou Municipal People's Government, the Zhejiang Provincial Department of Commerce, and the Foreign Trade Development Bureau of the Ministry of Commerce. As a cultural innovation enterprise based in Zhejiang, radiating across the country, and looking to the world, Card Game showcased its latest achievements in the field of cultural innovation for the first time at the Digital Trade Fair, showcasing its diversified products such as multiple cards, stationery, and derivatives. In the year when China-Chic Card was played, the audience at the scene marveled at the products on the card tour. "Jinyong Card is too exquisite, much more exquisite than the cards we played when we were children!" "This card can also be used to make flowers? It's so innovative!" Many audience at the scene were busy taking photos and playing cards. China-Chic IP products brought a bright experience to the audience. The cultural productivity inspired by IP is becoming an important carrier for showcasing and transmitting the historical and cultural charm of a country. Card Game has always been committed to using cards as a carrier to interpret traditional Chinese culture and explore the organic combination of tradition and modernity. Last April, Card Game launched its first original IP card game, Three Kingdoms, to promote innovative and youthful expression of traditional culture. Subsequently, the Card Game Three Kingdoms card made its debut at the Paris International Exposition and gained the favor of many foreign collectors. Last August, Card Game's first original Chinese anime IP "Hero Duel: Breaking the Void" was released. This passionate young manga work, based on the face changing elements of traditional Sichuan opera, is now being serialized overseas (in Japan). In July of this year, Card Game and the Sports Culture Development Center of the General Administration of Sport of China jointly launched the Chinese Ancient Sports Culture Collection Card, which was unveiled during the Paris Olympics, promoting the integration and mutual learning of Chinese and foreign cultures. In August of this year, Card Game launched China's first authentic Jin Yong card series, the "Swordsman Order" series, which restores the classic characters of Jin Yong's novels in a modern form and showcases the national sentiment and spirit condensed by martial arts culture. In recent years, with the transformation of the economy and changes in consumer attitudes, cards have gradually become a new trend in the cultural consumption field in the domestic market. The China-Chic card, with its unique cultural attributes and IP advantages, is increasingly welcomed by players and valued by the market. With the continuous expansion of brand influence, card game products are not only highly sought after in the domestic market, but also have won widespread praise on the international stage. On the global online trading platform eBay for collecting cards, card transactions from China are becoming increasingly active, with transaction volumes reaching new highs. The resonance and integration of "culture" and "manufacturing", as well as the globally leading quality and craftsmanship, are also the core competitiveness of the popular card games in China and abroad. Exquisite cards require meticulous craftsmanship in the manufacturing process, and it is not easy to achieve the resonance and integration of "cultural value" and "intelligent manufacturing". The Jin Yong Xiake Ling Shooting Eagle Heroes series exhibited at this exhibition features a card ink style production process that complements the Chinese animation style. Multiple printing techniques such as hot stamping, flash film, reverse printing, and photolithography are presented on a single card, giving the card various convex concave, hidden, and light dark effects, and richer details. The stories of Jianghu children in "The Legend of the Condor Heroes" are reproduced on square sized cards, showcasing the charm of traditional Chinese culture. With over 20 years of printing experience, Card Game has mastered the global cutting-edge trend innovation and manufacturing capabilities. The production hardware of Card Game is top-notch equipment from Heidelberg printing machines, using Roland printing technology combined with card game exclusive paper double-sided printing, and independently developing cutting-edge technologies such as cold pressing, dazzling colors, 3D, etc. At present, Card Game has built smart factories and logistics factories in many places such as Yiwu and Kaihua in Zhejiang. As a representative of China's local card companies and ethnic cultural industries, Card Game's brilliant appearance at the Digital Trade Fair showcased its strength in cultural innovation and set a new benchmark for the entire card industry. The relevant person in charge of Kayou said: "It is of great significance for us to show our latest achievements on an international platform like the Global Digital Trade Expo. Kayou will continue to explore the way of integration of culture and manufacturing, inject more vitality into China's cultural industry, and promote China's card culture to the world." (Lixin News Agency)