Innovative Forms of Traditional Chinese Medicine Culture Communication (Livelihood Concept)
2024-09-20
Organize and plan more relevant and professional activities to fully explore and unleash the cultural value of traditional Chinese medicine. As night falls, small tables and chairs are set up in the square, and a faint herbal fragrance permeates the streets and alleys, interweaving with the city's fireworks to create a unique scene. There are elderly people standing in front of the booth carefully listening to the advice of doctors, as well as young people taking photos and purchasing cultural and creative products, who are very interested in traditional Chinese medicine conditioning and health preservation... Such scenes appear at the Traditional Chinese Medicine Culture Night Market in Fushun City, Liaoning Province. Taste a Tonic Diet, drink a cup of health tea, and practice eight pieces of brocade...... Recently, the Chinese medicine culture night market has been held in various places. It injects vitality into ancient Chinese medicine in a new form of communication, and provides a platform for citizens to learn and experience Chinese medicine at a close distance, playing a variety of roles. Carry out science popularization propaganda to enhance citizens' health literacy. The Traditional Chinese Medicine Culture Night Market promotes traditional Chinese medicine health knowledge and enhances citizens' self-care abilities through organizing knowledge lectures, health consultations, and other activities. At the same time, the night market also showcases the efficacy of traditional Chinese medicine in the prevention and treatment of chronic diseases, allowing citizens to have a more intuitive understanding of the important role of traditional Chinese medicine in preventing diseases and ensuring health. Engage in interactive experiences to make traditional Chinese medicine culture within reach. At the night market, ancient knowledge of traditional Chinese medicine is combined with modern technological means to provide interesting interactive experiences, vivid image displays, and rich health products, allowing citizens to appreciate the profoundness of traditional Chinese medicine culture in a relaxed and pleasant atmosphere. Experiencing traditional Chinese medicine diagnosis and treatment, watching the production of traditional Chinese medicine, everyone's understanding of traditional Chinese medicine is more intuitive and in-depth, and it also stimulates their interest and enthusiasm for learning traditional Chinese medicine knowledge. Create a positive atmosphere and support industrial development. The holding of traditional Chinese medicine cultural night markets in various regions not only provides health services for citizens, but also creates an atmosphere for regulating the development of the traditional Chinese medicine industry. Here, relevant enterprises can showcase their products and services, expand market channels, and enhance brand awareness. The night market also attracts a large number of tourists, adding vitality to consumption. A series of unique activities, innovative products, and thoughtful consultations have brought traditional Chinese medicine culture closer to people's lives. I hope that the management departments of traditional Chinese medicine and relevant universities can continue to work hard, organize and plan more closely related and professional activities, innovate the forms of traditional Chinese medicine culture dissemination, fully explore and release the cultural value of traditional Chinese medicine, and promote the creative transformation and innovative development of traditional Chinese medicine culture. (New Society)
Edit:HAN ZHUOLING Responsible editor:CAICAI
Source:people.com
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