Inspire the vitality of cultural innovation and creativity of the entire nation

2024-08-14

Culture is related to the foundation and destiny of a country. When culture prospers, the destiny of the country prospers, and when culture is strong, the nation becomes strong. The Third Plenary Session of the 20th Central Committee of the Communist Party of China focused on building a socialist cultural power and proposed the major task of deepening the reform of the cultural system and mechanism.    
Building a socialist ideology with strong cohesion and leadership
Party committees at all levels should place ideological work in an important position, strengthen organizational leadership, timely grasp the ideological situation and dynamics, dare to grasp and manage various political, principled, and guiding issues, dare to wield swords against various erroneous ideas, help people distinguish right from wrong, and firmly grasp the initiative of ideological work. Especially, it is necessary to prevent various hostile forces from taking advantage of the situation to interfere and disrupt, to prevent specific issues from evolving into political problems, local issues from evolving into global events, and to avoid major ideological events and public opinion whirlpools.
To meet the growing spiritual and cultural needs of the people, we need to build a socialist ideology with strong cohesion and leadership, strengthen education on ideals and beliefs and the promotion of the "Four Histories", cultivate and promote socialist core values, develop advanced socialist culture, promote more excellent literary and artistic works, continuously enrich the spiritual world of the people, improve the level of civilization of the whole society, and promote the comprehensive development of people.
To implement the cultural ideology of socialism with Chinese characteristics in the new era, deepen cultural system reform, stimulate cultural innovation and creativity, and vigorously enhance cultural soft power. Persistently using the ideology of socialism with Chinese characteristics in the new era to solidify the core socialist values, consolidate the guiding position of Marxism in the ideological field, and further strengthen mainstream values, mainstream public opinion, and mainstream culture through the intersection and integration of various cultures.
Enhance people's sense of cultural gain and happiness through high-quality cultural supply
To promote standardization and equalization of public cultural services, we must adhere to government leadership, social participation, downward shift of focus, joint construction and sharing, improve the public cultural service system, and enhance the coverage and applicability of basic public cultural services. To promote the high-quality development of the cultural industry, improve the modern cultural industry system and market system, promote the development and growth of various cultural market entities, cultivate new cultural formats and consumption models, and enhance people's sense of cultural acquisition and happiness through high-quality cultural supply.
We must adhere to the direction of serving the people and serving socialism, adhere to the policy of letting a hundred flowers bloom and a hundred schools of thought contend, comprehensively prosper the undertakings of news and publishing, radio and film, literature and art, philosophy and social sciences, focus on improving the level of public cultural services, and enable the people to enjoy a more fulfilling, rich, and high-quality spiritual and cultural life. To promote the integrated construction of urban and rural public cultural service system, optimize the allocation of urban and rural cultural resources, improve the rural cultural infrastructure network, increase the total supply of rural public cultural services, and narrow the gap between urban and rural public cultural services.
To promote the prosperity and development of cultural undertakings and industries, continuously advance the standardization and equalization of urban and rural public cultural services, solidly carry out the creation of urban and rural spiritual civilization, strengthen the construction of civic morality, promote the construction of a bookish society, and improve the level of modern civilization in society.
Strengthening cyberspace governance in accordance with the law
The cyberspace is clear and ecologically sound, which is in line with the interests of the people. The cyberspace is polluted and the ecology is deteriorating, which is not in line with the interests of the people. We must strengthen the governance of cyberspace in accordance with the law, enhance the construction of online content, strengthen positive online propaganda, cultivate a positive, healthy, and positive online culture, nourish people's hearts and society with socialist core values and excellent achievements of human civilization, achieve abundant positive energy and high main theme, and create a clean and upright cyberspace for the vast number of netizens, especially young people.
We need to have a deep understanding of the role of the Internet in national management and social governance, take the promotion of e-government and the construction of a new smart city as the starting point, take data centralization and sharing as the way to build a national integrated big data center, promote technology integration, business integration and data integration, and achieve collaborative management and services across levels, regions, systems, departments and businesses. We should strengthen Internet thinking, take advantage of the flat, interactive and fast Internet, promote scientific government decision-making, accurate social governance, and efficient public services, and use information technology to better perceive the social situation, open communication channels, and assist decision-making and governance.
To enhance the comprehensive governance capability of the internet, a comprehensive governance grid should be formed with the participation of multiple entities such as party committee leadership, government management, corporate responsibility, social supervision, and internet user self-discipline, and a combination of economic, legal, technological, and other means. We should strengthen online positive publicity, take a clear stand and adhere to the correct political direction, public opinion orientation, and value orientation, unite and rally hundreds of millions of Internet users with the thought of socialism with Chinese characteristics for a new era and the spirit of the 19th National Congress of the Communist Party of China, carry out in-depth education in ideals and beliefs, deepen the publicity and education of socialism with Chinese characteristics for a new era and the Chinese Dream, actively cultivate and practice the core socialist values, promote innovation in online publicity concepts, contents, forms, methods, and means, grasp the time and effect, build a concentric circle online and offline, better pool social consensus, and consolidate the common ideological basis for the unity and struggle of the whole party and people. To strengthen the main responsibility of Internet enterprises, the Internet must not become a platform for spreading harmful information and creating rumors.
Better promote Chinese culture to go global
We need to grasp the trend of mobility, socialization, and visualization in the field of international communication, and put effort into building a discourse system for external communication, as well as being willing to accept and easy to understand, so that more foreign audiences can understand, comprehend, and comprehend, and continuously improve the effectiveness of external communication.
We need to accelerate the construction of Chinese discourse and narrative system, interpret Chinese practice with Chinese theory, elevate Chinese theory with Chinese practice, create new concepts, categories, and expressions that integrate China and foreign countries, and more fully and vividly demonstrate the ideological and spiritual power behind Chinese stories. We should strengthen the propaganda and interpretation of the CPC, help foreign people realize that the CPC really strives for the happiness of the Chinese people, and understand why the CPC can, why Marxism works, and why socialism with Chinese characteristics is good. We need to conduct in-depth research from multiple perspectives such as politics, economy, culture, society, and ecological civilization, focusing on the Chinese spirit, values, and strength, in order to provide theoretical support for international communication work. To better promote the internationalization of Chinese culture, we should use literature to convey ideas, convey the voice, and educate cultural figures to explain and promote more excellent cultures with Chinese characteristics, embodying Chinese spirit, and containing Chinese wisdom to the world.
For the past 80 years, under the leadership of the Party, the foreign broadcasting industry has promoted the glorious tradition, never forgotten its original mission, publicized the Party's propositions, comprehensively promoted China's development, actively told the story of China well, and spread the voice of China well. I hope you will continue to explore and innovate, strengthen the construction of international communication capabilities, and create a world-class new mainstream media with strong leadership, communication, and influence, making new and greater contributions to realizing the Chinese Dream of the great rejuvenation of the Chinese nation and promoting the construction of a community with a shared future for mankind.

Edit:He Chuanning    Responsible editor:Su Suiyue

Source:dangjian

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