Olympic Broadcasting Services (OBS) and Alibaba Cloud announced at a media event held in Paris, France on the 25th that over two-thirds of the live broadcast signals for the Paris Olympics will be distributed globally based on Alibaba Cloud. This means that in the Paris Olympics, the OBS Live Cloud jointly created by Alibaba Cloud and OBS will surpass traditional satellite signal transmission and become the main distribution method for Olympic live broadcast signals. Alibaba Cloud's global public cloud infrastructure will support the transmission of live broadcast footage of these events from Paris to various parts of the world. In addition, to meet the strong demand for digital content from global media, all media content produced by OBS during the Paris Olympics will be uploaded to the OBS Content+platform for the first time and provided in ultra-high definition (UHD) format. The platform is supported by Alibaba Cloud and is expected to produce 11000 hours of content for 1500 media users during the Paris Olympics. It can edit videos in real-time during live streaming distribution and add vertical video functionality. This year, the Olympic Broadcasting Center plans to produce 15% to 20% more content than the Tokyo Olympics, and the actual production volume may ultimately increase by 40%. But compared to the Rio Olympics, the area of the Olympic broadcasting center has shrunk by nearly 23%, largely due to the large-scale adoption of Alibaba Cloud. I think this fully demonstrates that Alibaba Cloud is making the competition more sustainable and making great contributions to helping broadcasting agencies improve operational efficiency Ioannis Eksakos, CEO of OBS, stated. The Paris Olympics will also adopt a new broadcasting technology enhanced by Alibaba Cloud AI - the multi lens playback system, which can achieve the "bullet time" special effect in the viewing experience of the competition, allowing the audience to see the "time static" slow motion of the athletes' movements from multiple angles, producing an immersive effect. This technology has already been applied in curling and speed skating competitions at the Beijing Winter Olympics. At the Paris Olympics, the AI capabilities of this system will be further enhanced and deployed in more competition scenarios, including rugby sevens, badminton, athletics, basketball, beach volleyball, table tennis, wrestling, tennis, judo, breakdancing, and other event broadcasts. (New Society)