Recently, the launch ceremony of the 2024 Cultural and Natural Heritage Day Zhejiang Home City Series was held in Ningbo, Zhejiang. It is reported that in the cultural and natural heritage days, Zhejiang Province will jointly hold 456 cultural and museum activities, allowing the public to experience a diverse and diverse cultural and museum life. Cultural relics and heritage carry the genes and bloodline of the Chinese nation, showcasing the open mindedness of Chinese civilization to embrace and draw on the strengths of others. They are the common wealth of all humanity. The theme of this event is "Protecting Cultural Relics and Inheriting Civilization", aiming to comprehensively showcase the new progress and achievements in the protection and utilization of cultural relics and the protection and inheritance of cultural heritage, enhance the awareness of cultural relic protection in the whole society, and create an atmosphere for the whole society to participate in the protection of cultural relics and cultural heritage. The deep integration of cultural relics and tourism is an important trend in the current development of cultural tourism. As a province with abundant cultural relics resources, Zhejiang has attached great importance to the deep integration of cultural relics, museums, and tourism in recent years. It has been listed as an important part of the implementation of cultural and tourism deep integration projects, especially in the construction of cultural relics themed tourist paths. At the event site, a launching ceremony was held for the construction of the "Langqiao Huajing" cultural relics themed trail. The Wenzhou Municipal Bureau of Cultural Heritage and the Lishui Municipal Bureau of Cultural Heritage signed a joint construction agreement to jointly promote the construction of the "Langqiao Huajing" cultural relics themed trail, striving to make the Langqiao a material realm that showcases the landscape of mountain living, a spiritual realm that feels the local cultural atmosphere, and a "cohesive bridge" that writes humanistic craftsmanship and carries people's homesickness in the new era. At the same time, Ningbo City and Haishu District of Ningbo have also released 10 cultural relics themed trails, including the Ningbo prehistoric culture themed trail "Marine Civilization - Ningbo Origins", the cultural heritage themed trail "River Sea Intersection - Millennium Pulse" Grand Canal (Ningbo section), and the "Riding the Wind and Breaking the Waves - Sailing on the Maritime Silk Road (Ningbo Historical Site) themed trail. Tourists can enter the cradle of Chinese marine civilization, explore the earliest coastal Beiqiu ruins in China, appreciate the strong marine genes of prehistoric Ningbo, or stroll along the banks of the Dayun River, feel the millennium pulse, explore rich cultural heritage, and experience the colorful canal scenery. Zhu Haimin, a member of the Party Group of the Zhejiang Provincial Department of Culture, Radio, Television and Tourism and the Director of the Zhejiang Provincial Bureau of Cultural Relics, stated that in the new era, cultural relics workers in Zhejiang should stand at a new historical starting point, uphold a sense of awe, cherish, and respect for cultural relics and heritage, fully implement the requirements of cultural relics work in the new era, accelerate the construction of a strong province with cultural heritage, and explore and make contributions to the construction of modern civilization of the Chinese nation. We must focus on safeguarding our roots and heritage, continuing to inherit historical context, polishing the brand of "the source of civilization shining in Zhejiang", continuously promoting the archaeological excavation and protection of major cultural heritage sites such as Shangshan, Hemudu, and Liangzhu, and striving to make significant breakthroughs in the fields of world civilization origin, rice cultivation civilization origin, and marine civilization research. At the same time, it is necessary to deepen the implementation of the cultural gene activation project, deepen the research and interpretation of the value of Zhejiang's cultural relics, rely on professional strength in cultural relics archaeology, social science research, technological innovation, media communication, etc., deeply explore the connotation of cultural heritage value, and build a cultural heritage identification system with distinct Zhejiang recognition. Zhu Haimin believes that efforts should also be made to activate and utilize cultural relics, deepen the implementation of the "cultural relics+" integrated development project and the "hundred cities and thousands of museums" museum construction project, vigorously promote the construction of museum scenic spots and the upgrading of rural museums, enrich the spiritual and cultural life of young people through forms such as archaeological small classrooms and cultural and museum themed research, enhance the historical and cultural heritage of young people, and enable them to grow and flourish under the influence and infiltration of excellent traditional Chinese culture. In order to enhance the awareness and understanding of cultural relics and archaeology among young people, the Zhejiang Provincial Institute of Cultural Relics and Archaeology also presented a series of books titled "Zhejiang Archaeology and Chinese Civilization" (Volume 1) to elementary school student representatives at the event site. This series of books is the first archaeological research achievement to comprehensively explain the development of Chinese civilization and the contribution of Zhejiang cultural history. It was created by 20 experts from Zhejiang Provincial Bureau of Cultural Relics, Zhejiang Provincial Institute of Cultural Relics and Archaeology, Zhejiang University, and other units. It systematically reviews the archaeological achievements of Zhejiang over the past 80 years and presents Zhejiang's outstanding contributions to the origin and development of Chinese civilization from multiple perspectives. At the event site, the organizer also officially released the "Discovery Plan" of the Zhejiang Rural Museum through themed short videos, aiming to guide the general public to enter the "small and beautiful" rural museums scattered on the land of Zhejiang, and fully appreciate local cultural elements such as intangible cultural heritage inheritance, rural memory, characteristic industries, and folk customs. (Lai Xin She)