Last year, the free admission activity of "Preface to Tengwang Pavilion" at Tengwang Pavilion Scenic Area in Nanchang, Jiangxi Province became popular across the internet. Various short videos of "Preface" were widely spread, earning a wave of high popularity for Tengwang Pavilion Scenic Area and helping the number of tourists to the scenic area exceed 4 million throughout the year. This year's May Day holiday, Nanchang has once again upgraded its gameplay: a "Preface to Tengwang Pavilion" travels throughout Nanchang, and successfully receives the clearance document in the "Preface" of Tengwang Pavilion to enjoy free admission to key scenic spots in Nanchang. From free admission to single scenic spots to free admission to key scenic spots in the city, for tourists, this means that the value of "knowledge monetization" brought by memorizing the "Preface to Tengwang Pavilion" is higher; For the development of local cultural and tourism economy, it indicates that the "free admission for reciting classics" activity will bring stronger drainage effects to the development of local cultural and tourism. Without a doubt, this is a win-win situation. In fact, such practices of "reciting classics for free admission" have appeared in many scenic spots across the country. Scenic spots such as Jianmen Pass in Guangyuan, Sichuan, Yueyang Tower in Hunan, and Sankong Scenic Area in Qufu, Shandong have also launched free admission activities for reciting famous works, attracting many tourists to challenge themselves. Tourists only need to memorize a classic to earn tickets to the scenic area, which is essentially a cultural card played by the scenic area. On the one hand, this is a new means of cultural and tourism marketing, which increases the selling points of scenic spots, enhances topic awareness and attention; On the other hand, tourists not only obtain a ticket through "knowledge monetization", but this process itself is also a new cultural and tourism experience, enriching people's experience dimensions of the scenic area and increasing their perception of the scenic area culture. Especially when many minors join, they are more likely to develop a passion for learning. Many scenic spots are willing to follow up this "play method", and the feedback is good, which proves that this model is indeed worth promoting. In recent years, many places have been leveraging traditional culture to promote the development of the cultural and tourism industry, but there are significant differences in the specific paths. For example, in some places, it is popular to build ancient towns, while in others, there is competition for the "former residences" of celebrities. From the perspective of effectiveness, some places seem to have high investment, but often there is an awkward situation of "praise but not demand". The real problem reflected behind this is that innovation in cultural and tourism should be more from the perspective of tourists, rather than taken for granted. Although reciting classics for free may seem like a creative breakthrough and not a eye-catching "big move," the good thing about it is that it builds a real interactive bridge between tourists and the scenic area, allowing tourists to participate. It can not only deeply experience the cultural atmosphere and rich history behind the scenic area, but also gain substantial motivation, making it naturally popular. Of course, the integration of culture and tourism should open up ideas. In fact, many scenic spots may not be able to imitate this kind of "gameplay", after all, not all scenic spots have a deep connection with traditional classics. If they rigidly follow the trend and conform, it may actually have the opposite effect. However, the popularity of such small ideas should provide inspiration and inspiration for the integration and development of culture and tourism in more places. In fact, in recent years, some traditional cultural scenic spots have gone against the trend, actively utilizing modern elements and technology to create new travel experiences for tourists. Some scenic spots utilize VR (virtual reality) and AR（