With the arrival of the May Day holiday, the film market has become lively again. This year, a total of 8 new films have been released in the May Day holiday season. According to data from the Lighthouse Professional Edition, as of 21:30 on April 29, the pre-sale box office of new films in the May Day holiday season in 2024 (including point screenings) has exceeded 176 million yuan. "The Siege of Kowloon City Fortress", "Spy's House Code: White", and "Peacekeeper and Riot Squad" are currently listed in the top three pre-sale box office (including point screenings). Although the "May Day" attribute is not obvious, this year's animated films are quite eye-catching. Two Japanese animations, "Spy and Playhouse Code: White" and "Hal's Moving Castle", have not been released yet and have performed well in pre-sales. The parent-child animation "Piggy Man Movie: StarCraft Action" also has a fixed audience. In addition to the movie tickets themselves, many movies also collaborate and collaborate with nearby stores and even restaurants to drive more cultural consumption scenes. On one hand, there is the heat of travel, and on the other hand, there is a rich film and cultural feast. Which one do you choose this May Day? The release calendar of the "anime" Young Audience Growth Lighthouse Professional Edition shows that this year's "May 1st" 8 new films, in addition to 3 animated films, include the action film "Peace Keeping and Riot Troops", the romantic film "Travel Through the Moon", the suspense film "Nothing Can Be Solved by a Hot Pot", the criminal film "Besieged by Jiulong Stronghold", and the comedy "Spending Money at the End". "The overall film supply is very diverse in types, which can meet the viewing needs of different audiences," said Chen Jin, data analyst at Lighthouse Professional Edition. "We have reason to expect this year's' May Day 'animated series to shine brightly and become the dark horse at the box office." Chen Jin said that in recent years, the demand for family viewing has been on the rise, especially in the hot season when the phenomenon of watching with a family is prominent. For example, the box office of the "bear haunt" series films, which are deeply rooted in the "Spring Festival archives", has repeatedly reached new heights, and the anime group, which is dominated by young audiences, has gradually become a new force in the film market. The "Journey of Bell Buds", "Slam Dunk Master" and "What kind of life do you want to live" have achieved outstanding box office results. Under the combined effect of the two, the real estate value of animation annual tickets has significantly increased. This has also boosted the box office performance of animated films such as "May Day", "Spy House Code: White", and "Hal's Moving Castle" this year. On April 20th, the premiere of "Spy House Code: White" was held in many parts of the country, attracting numerous fans to participate. The Spy and the House series earned a high score of 8.9 on Douban, and the first season became the fastest anime to reach over 100 million views on Bilibili. However, compared to established IPs such as "Conan", this series is relatively young, and the film released this time is also the first movie version of "Spy House". According to Chen Jin, the offline marketing activities for "Spy's House Code: White" have been diverse in recent days. In the past seven days, the popularity of new Taopiao tickets has been significantly higher than other films, with a higher proportion of users aged 24 and below wanting to watch. "The film version still met the expectations. There should be a lot of jokes, but there are also big scenes that only movies can have." "Infinite and transparent blue" is a anime fan, and also a fan of the "Spy and Family" series. I went to the premiere of the film at the first time, "I believe that anime young audience must be a new force in the film market, and the main force. They created