From beginning to end, everything is renewed. The Spring Festival is one of the oldest and most important traditional festivals in Chinese culture, a joyful day for families to reunite and bid farewell to the old and welcome the new. The Spring Festival of the the Year of the Loong, which has just passed, makes us sincerely sigh that the traditional culture of digital empowerment has made the Spring Festival, which has a history of more than 4000 years, "different red". The Spring Festival travel of about 9 billion people is more comfortable and convenient, with all the New Year goods on the phone, and the dazzling dance movements of drones illuminating the sky. AI brings an immersive experience of ancient Spring Festival customs and etiquette, and poet Li Bai "travels" for thousands of years to drink and recite poetry with everyone. At the same time, we are also pleased to see that the "circle of friends" during the Chinese Spring Festival is constantly expanding. Nearly 20 countries around the world have designated the Spring Festival as a legal holiday, and about one-fifth of the world's population celebrates the Lunar New Year in various forms. On December 22, 2023, the 78th United Nations General Assembly unanimously passed a resolution to designate the Spring Festival (Lunar New Year) as a United Nations holiday. On this Jiachen Lunar New Year, we witnessed the creative transformation and innovative development of China's excellent traditional culture in the process of modernization. We have witnessed the Chinese Spring Festival becoming increasingly internationalized and becoming a festival celebrated by the world. The Spring Festival embodies people's longing for peace and tranquility since ancient times. Friends both at home and abroad who are familiar with the customs of the Spring Festival know that there was a legend that a year beast came out specifically to bid farewell to the old and welcome the new, causing trouble for one side. Later on, people learned that Nian beasts were afraid of noise and red, and from then on, there was a custom of wearing red clothes, hanging red lights, pasting couplets, and setting off firecrackers during the Chinese New Year, which became a symbol of Chinese people's longing for peace and protection of tranquility. In traditional Chinese culture, there is a concept of peace that values harmony. The Chinese nation has always been committed to creating a harmonious, stable, and peaceful internal and external environment. However, as we celebrate the Chinese New Year, there are still some places in the world where war and smoke are still burning. Many people live in dire straits, and the world is full of tension and anxiety. Global challenges call for global thinking, cooperation, and action. As a responsible major country, China will always maintain the continuity and stability of its major policies and firmly serve as a stabilizing force in a turbulent world. China is willing to work together with all parties to address global challenges, seek common security, and achieve common development. The Spring Festival in the the Year of the Loong shows the world that China's economy is full of vitality. The Central Economic Work Conference held at the end of 2023 pointed out the need to promote consumption to shift from post pandemic recovery to sustained expansion. The Chinese Ministry of Commerce has designated 2024 as the "Consumer Promotion Year" and will hold a series of consumer promotion activities. Under the efforts of multiple policies, China's consumption potential continues to be unleashed and its consumption structure continues to upgrade. Driven by favorable policies such as visa exemption, convenient customs clearance, and route resumption, Chinese and foreign tourists are traveling in both directions during this Spring Festival, making it a peak period for global tourism consumption. Chinese tourists have traveled to more than 1700 cities in 125 countries around the world. The total cost of domestic tourists traveling was 632.687 billion yuan, a year-on-year increase of 47.3%; The national border inspection agencies have guaranteed a total of 13.517 million Chinese and foreign personnel to enter and exit the country, with a daily average of 1.69 million, an increase of 2.8 times compared to the same period last year. The hot outbound tourism also allows the world to share the dividends of Spring Festival consumption. The United Nations Tourism Organization predicts that China's inbound and outbound tourism will take place in 2024