——Improving the dissemination power of the Party's news and public opinion is a prerequisite. Communication power refers to the ability of the dissemination subject to fully utilize various communication channels and achieve effective dissemination. Faced with profound changes in the public opinion environment, media landscape, and communication methods, and shouldering the responsibility and mission of inspiring and uniting the entire party and people of all ethnic groups in the country to advance into a new era, it is crucial to effectively improve the dissemination power of the news and public opinion front. Special reports such as "The Splendid Year of China", "Walking into County Towns to See Development", and "The Flowing Rivers to See China" showcase the diverse weather conditions of China's land; A series of fusion works such as "Navigation", "China UP!", and "New Thousand Miles of Rivers and Mountains" are constantly emerging, which can stand firm, shout loudly, and spread widely; New media brand columns such as "Political Micro Observation", "Daily Learning", "First Observation", and "First Sight" have enabled the innovative theories of the Party to "fly into the homes of ordinary people"; New technologies such as 5G, cloud computing, holographic projection, and XR are helping to expand the mainstream value dissemination map In the rapidly changing future, news and public opinion workers need to enhance their sense of urgency and mission, explore the application of more new technologies in news collection, production, distribution, reception, and feedback, expand mainstream value dissemination methods and means, and occupy more initiative in improving communication power. ——Improving the Party's news and public opinion guidance power is a process guidance power that helps the public follow the correct value orientation and promote the rational and positive development of public opinion by consolidating consensus. The guiding power of news and public opinion, whether it is strong or not, and whether it is truthful or not, is a major issue related to the popular support of the Party and the country's cause. Positive public opinion orientation