The recent concert market has been really hot: performance venues in big cities have frequently "sold out", famous singers' national tours have almost been "flash killing", and "going to a city for a concert" has become a new trend for young people's tourism... The recent concert market is also a bit chaotic: a scalper sold two consecutive seats for Jay Chou's concert for a "skyrocketing price" of 150000 yuan, Later, there was a seat worth a thousand yuan for Jolin Tsai's concert, where she could only hear her voice but not see her person; The security and order discussions sparked by fans of the TFBoys concert have not faded, and last week's Li Zongsheng concert brought new issues with high-definition recording... Watching a concert well seems to be becoming a "cultural luxury" that ordinary people cannot reach. The current concert is chaotic, first of all, the ticketing is chaotic. Not to mention the premium of illegal reselling, the pricing of some concerts themselves has also reached an astonishing level. Take Li Zongsheng's concert for example. In the arena, no matter how far or near, they all bid 2580 yuan, and the cheapest "mountaintop ticket" also sold 680 yuan, nearly doubling his concert eight or nine years ago. No wonder netizens roast about "inflation". The ticket price, which has already exceeded the industry ceiling, can easily exceed ten thousand yuan through scalpers. Secondly, there is no bottom line oversold. The reason why it is said to be a "luxury" is not only due to the high ticket prices, but also to obtain a hearty viewing experience, becoming a luxury that requires luck. At present, a large number of seat tickets in areas with obstructed vision are entering the market. Without the knowledge of consumers, they buy them at high prices of hundreds or even thousands of yuan. Audiences who originally bought tickets for the purpose of seeing their idols' true faces only realize that they can only "look at the pillars and sigh" and "feel deeply hurt about the walls" when they arrive at the scene. In the past, such visually obstructed areas were not sold. Nowadays, the overheated market has caused organizers to lose their integrity and harmed consumers' right to know. In the face of such consumer rights protection, whether it is a pre purchase reminder that "vision may be blocked" or a post sale compensation for "next promotion", the solutions provided by the organizers are not satisfactory. In addition, as a large-scale offline activity, disorderly security often leads to safety hazards and traffic congestion in the area. How to guide in an orderly manner tests the cooperation between the organizers and urban management. In the face of suspected infringement behaviors such as high-definition recording and filming by fans, it is necessary for consumers to be conscious and constrained by video platforms... It is undeniable that this "temporary chaos" and "temporary heat" coexist. As an experiential consumption, the music appeal and audio-visual shock that can be conveyed at concert venues are irreplaceable, combined with the suppressed offline entertainment demand of the past three years, resulting in an unprecedented scale this year. On the other hand, as the core layer of the music industry, concerts are still an important source of income for singers and musicians in the current situation where record sales have not fully recovered. More positively, in the context of the saturation of the concert market in first tier cities, concert resources have further overflowed to second and third tier cities, giving rise to a group of cultural and tourism new cities that have flourished due to concerts, boosting local economies with concert consumption. Taking Haikou as an example, Jay Chou's four concerts held there attracted over 150000 people, and the related "concert economy" tourism revenue can reach 976 million yuan