This summer, not only is the weather hot, but our consumption in related fields is also very hot. Starting today, "Focus Interview" will launch a series of programs "Hot Economy in Summer", focusing on the popularity of summer consumption. This summer, both you and your friends may have encountered a situation where concert tickets sold out in seconds as soon as they opened, the audience in the cinema was packed, and tourists who went out loved to check in various cultural attractions. The theaters of all sizes were also exceptionally popular with a series of good performances. So, what are the new changes in consumption in this cultural hotspot this summer? How hot is it this summer? Seizing tickets and grabbing hot phones has the most "say". Not long ago, at the moment of ticket issuance for a certain band's Bird's Nest concert, a total of nearly 300000 tickets were "instantly available" for six performances. Fans who didn't grab tickets exclaimed, "The Bird's Nest with 100000 people can't accommodate me!" The concert's popularity was "wild", and fans were "hard to get a ticket". Especially in this summer, it's no exception. On the evening of August 6th, a concert called "Farewell" began in Quzhou, Zhejiang, with a stadium that could accommodate over 26000 spectators and was fully booked. Come and see the concert, the local service is also very considerate! Worried about inconvenient transportation? Special line to arrange! After watching the concert, my stomach growls with hunger? A food festival at the entrance of the venue! Flying to Quzhou, don't you want to finish watching and leave immediately? The "caution machine" on the ticket also clearly arranges your itinerary... How much does a concert play in stimulating consumption? A set of data tells you: Taking Quzhou as an example, in the first half of this year, 56000 people attended a singer's concert, of which 85% came from other places. After two days of continuous performances, the tourism revenue of Quzhou city reached 124 million yuan, driving various types of consumption to 690 million yuan. As of August this year, Quzhou has launched three concerts and one concert, making the audience for the concerts an important consumer group in the city. Zhi Le, Deputy Director of the Sports Bureau of Quzhou City, Zhejiang Province: As a third and fourth tier city, how can Quzhou ignite consumption and the city? We have created a major concert event and provided the highest quality service, allowing fans and friends to feel that the service is relatively good. As soon as we see another concert in Quzhou, it was great last time we went. Let's group together again this time. In this way, we truly turn the economic flow of the concert into a reserve. Through cultural diversion, other services are improved and followed up, and the consumer market is no longer about competing separately, but rather considering the next big game for the entire city. Following this approach, this summer, the consumer markets in many cities have been greatly activated. In July of this year, China's largest outdoor music festival, the Zhangbei Music Festival, resumed singing. The music festival, which used to only last one weekend, has been extended to one month this year. Hundreds of thousands of fans come to listen to the music, which is a big market, and grassland cultural consumption has come to take a ride. Camping services, horseback riding, archery, barbecue, and museum tours come in a variety of projects. After attending the music festival, people linger on the grassland and forget to leave. This summer, while concerts, plays, and other literary and artistic performances are popular, there are also a series of good movies. As of August 22, the box office of the summer season has exceeded 19 billion yuan, breaking the record for the highest box office in Chinese film history. The animated film "Chang'an 30000 Miles" is undoubtedly one of the hottest movies