Recently, the reporter learned from the 2023 Shanghai Cultural and Creative Industry Promotion Work Conference that in 2022, the cultural and creative industry in Shanghai accounted for about 13% of the city's GDP, and the per capita output of cultural and creative practitioners reached 1.7 million yuan. In 2022, a total of 6 enterprises in Shanghai were selected as one of the top 30 national cultural enterprises and nominated enterprises. Shanghai municipal level cultural and creative industry development support fund invested 301.284 million yuan in the whole year, supporting 777 cultural and creative projects, focusing on emerging fields such as Digital transformation, small and medium-sized cultural and creative enterprises, and increasing support for digital cultural and creative projects. Shanghai vigorously develops the digital cultural and creative industry, fully promotes the construction of Shanghai's technology film capital, and builds the LED virtual studio of the Growth Triangle International Film and Television Center; The Guiding Opinions on Promoting the High Quality Development of Shanghai's Digital Advertising Industry have been issued, and the first digital advertising park in Shanghai has been established. In addition, Shanghai implemented the "Grand Museum Plan" and "Grand Art Museum Plan", held a series of cultural, museum and art exhibitions and a series of first exhibitions, and successfully held the first China-Chic Cultural and Creative Design Competition of "Intangible Cultural Heritage New Experience". It is reported that in 2023, Shanghai will further promote the transformation of cultural and creative resources into production factors, increase the promotion of key projects, and launch more debut, exhibition, performance, and show activities, so that culture can better add color and energy to urban development. (New News Agency)