At the autumnal equinox, the harvest festival activities of rural farmers all over the country are full of highlights. The farmers sincerely expressed their celebration of the harvest, their admiration for the times and their yearning and expectation for a better life in various forms, which added a touch of gorgeous color to the golden autumn China and created a peaceful atmosphere for the victory of the 20th National Congress of the Communist Party of China. Farming culture is the precious wealth of the Chinese nation and an important part of the excellent traditional Chinese agricultural culture. Carrying forward farming culture is not only the need to promote the creative transformation and innovative development of excellent traditional culture, but also the call for the revitalization of rural culture. Not long ago, the "Fourteenth Five Year" Cultural Development Plan issued by the General Office of the CPC Central Committee and the General Office of the State Council made arrangements to promote the revitalization of rural culture, pointing out: "Give full play to the function of cultural inheritance, comprehensively promote the revitalization of rural culture, promote the countryside to become a civilized, harmonious, rich, beautiful and livable space... and activate the rural cultural market." To activate the rural cultural market, we must first make full use of rural cultural resources to provide basic support for the revitalization of rural culture. In this sense, holding the Farmers' Harvest Festival is an important carrier and form to show the charm of farming culture, and it is of great significance to promote the inheritance and innovation of traditional agricultural culture and realize the revitalization of rural culture. Traditional agricultural culture is not a synonym for backwardness, but has the fundamental function of promoting the development of human society. In terms of economic functions, it not only promotes the development of China's economy with its strong life toughness, creates historical prosperity of Chinese civilization, forms profound agricultural economic and cultural resources, but also endows China with its distinctive agricultural characteristics, making it an important gathering place of global agricultural culture. In terms of social functions, agricultural culture plays an irreplaceable role in stabilizing and promoting rural civilization and rural governance. The contemporary reproduction of the ideological connotation and outstanding characteristics of traditional agricultural culture is the basic work for the revitalization of rural culture. The large amount of agricultural cultural resources accumulated in the long-term development of China's agriculture is not only the continuous historical blood of Chinese culture, but also an important grasp and resource wealth for rural revitalization. The rich forms and element system of excellent agricultural culture constitute the main body of Chinese agricultural culture. Due to the concealment of culture itself and the impact of the modern industrialization process, the era value of these cultural resources has not been fully demonstrated, and we need to eulogize, express and protect them in various forms. In this regard, it should be said that there is still much room for improvement. The modern use of agricultural cultural resources makes farming civilization full of appeal. This is the need to move from cultural self-confidence to cultural self-reliance, and it is also the original intention and vision of our farmers' harvest festival. The profundity of the connotation and the richness of the existing forms of traditional agricultural cultural resources determine that agricultural cultural resources have a certain degree of concealment. Therefore, in order to stimulate the vitality of agricultural civilization and realize modernization transformation, the key is to strengthen the gradual development and comprehensive utilization of excellent agricultural culture. From a macro perspective, the industrialization of agricultural cultural heritage to promote economic, social and cultural development is the right choice to realize the era value of agricultural cultural heritage. This is also the original intention of the United Nations to establish "agricultural cultural heritage". In 2002, UN Food