On August 9, the sixth global cross-border e-commerce Conference opened in Zhengzhou, Henan Province. In the 38000 square meter exhibition hall, import and export commodities from more than 200 cross-border e-commerce companies attracted many visitors to stop and buy. In recent years, with the gradual improvement of the cross-border e-commerce trade mechanism and the continuous dredging of the international logistics network, the cross-border e-commerce channel has been broadened. More and more market participants are realizing "buying the world and selling the world" through this channel. According to the data of the Ministry of Commerce, there are more than 30000 enterprises registered on the online comprehensive service platform of China's cross-border e-commerce comprehensive test zone. Cross border e-commerce has greatly lowered the threshold of international trade specialization, and a large number of small and micro enterprises that "can't do, can't afford and can't do" have become operators of new trade. Standing in the tuyere of the times, they keep the traditional business model on the one hand and welcome the baptism of the new model on the other. Iranian young man Hu Wenyu (his Chinese name) is the sales manager of Persian impression Trading (Beijing) Co., Ltd. He said that the company's main business is to sell Iranian carpets, tapestries, handicrafts, etc. to China. "In the past, it was mainly sold on Tiktok, wechat and Kwai. This is the first time to participate in the global cross-border e-commerce conference in Henan Province. I hope to meet more new customers through the exhibition." Li Zhenjie, general manager of shengyantang makeup Appliance Co., Ltd. in Luyi County, Zhoukou City, Henan Province, who is similar to Hu Wenyu, showed the reporters the makeup brushes produced by the company. "In the past, the company's products were exported either through trading companies or directly. Now, through Internet sales channels such as aliexpress, Alibaba international station and Amazon, the company has found a number of new customers. Now the company produces about 1 million sets of cosmetic brushes annually and earns more than US $5 million in foreign exchange." Li Zhenjie said. The new trend of cross-border e-commerce is coming out: "little sister of Tang Palace! Little sister of Tang Palace!" With the screams from the crowd, a foreign man and the "little sister of the Tang Palace" in the same frame came into the participants' eyes. At the live broadcast of Henan Yunhai Silk Road Network Technology Co., Ltd., two anchors from No. 1 middle school and No. 1 foreign school are introducing the cultural and creative products of Henan Museum to overseas audiences through tiktok. Zhang Miao, the founder of the company, said that the company was just established in March last year, mainly engaged in Henan culture going out to sea. There are more than 1000 anchors. "The Gmv (total amount of commodity trading) of the whole session is usually several hundred pounds to several thousand pounds. Today's sales volume has increased a lot compared with the past." Cross border + live broadcast, cross-border + medicine, cross-border + digitalization, cross-border + Intelligence... At the sixth global cross-border e-commerce conference, all new formats, new models and new channels of cross-border e-commerce appeared. The cross-border medicine exhibition area is a highlight of this conference. According to the person in charge of a pharmaceutical enterprise participating in the exhibition, the drug can be cleared within 2 minutes after the consumer places an order and pays on the global exchange platform, and then sent to the designated place by express mail. The fastest way is "the next day". In the international logistics exhibition area, exhibitors involved in logistics technology and equipment, new energy technology and vehicles, integrated logistics services, multimodal transport, etc., covering new concepts, new products, new technologies and new models of international logistics, cross-border logistics, logistics management technology, logistics robots and other logistics industries