In recent years, home appliance stores in many parts of the country have carried out summer promotional activities to attract many consumers to buy green and intelligent home appliances such as air conditioners and refrigerators. At the regular policy briefing of the State Council held by the State Council Information Office a few days ago, heads of relevant departments introduced the latest situation of promoting the consumption of green smart appliances. Sheng Qiuping, Vice Minister of the Ministry of Commerce, said that household appliance consumption is an important part of residents' consumption and one of the "four kings" of traditional consumption. In 2021, the retail sales of household appliances and audio-visual equipment of units above the designated size reached 934billion yuan, accounting for 6.1% of the retail sales of units above the designated size, driving the employment of more than 4.8 million people in household appliance circulation, production services and other industries, and playing an important role in stabilizing growth, promoting consumption and expanding employment. Sheng Qiuping said that the Ministry of Commerce, together with the Ministry of industry and information technology, the State Administration of market supervision and other departments, will study and put forward the "measures on promoting the consumption of green smart appliances" (hereinafter referred to as "measures") which will be released in the near future. The new round of positive measures to promote the consumption of green smart home appliances mainly include the following aspects: carry out the national household appliances trade in activity. Based on giving full play to the role of market players, the measures focus on the needs of the masses for the upgrading of household appliances, and propose to carry out the national household appliances trade in activity, give full play to the role of government departments, industry associations, e-commerce platforms and household appliances production, circulation, recycling and other enterprises, and comprehensively promote the consumption of green smart household appliances through government support, enterprise promotion and other means. Promote green and intelligent household appliances to the countryside. The measures focus on filling the shortcomings of the rural market, propose to deepen the county commercial construction action, guide local governments to make good use of relevant funds, transform and improve rural household appliance sales, distribution, maintenance and recycling outlets, and promote green smart household appliances to the countryside. Strengthen the whole chain service guarantee. The measures focuses on the whole process of household appliance production, consumption, after-sales service, recycling and other fields, and proposes to optimize the supply of green smart appliances, promote the certification of green appliances and smart appliances, promote the compatibility and interoperability of smart appliance standards, make good use of important exhibition platforms such as consumer Expo and China Import Expo, and facilitate the entry of international high-quality household appliance products into the Chinese market. Implement the action of improving after-sales service of household appliances, improve the distribution, installation and maintenance services of household appliances, promote the standardization of whole chain services, cultivate a number of after-sales service leading enterprises, further protect the legitimate rights and interests of consumers, and effectively enhance consumers' sense of acquisition. Consolidate infrastructure support. The measures focus on the supporting role of urban and rural infrastructure in the consumption and use of household appliances, propose to strengthen the recycling of waste household appliances, carry out the action of recycling target responsibility system, and support the construction of household appliance recycling outlets and green sorting centers. At the same time, we will build a recycling system for waste materials, speed up the transformation of old urban communities, implement the rural point network consolidation and upgrading project, fully implement the gigabit optical fiber network deployment project, further promote the 5g application "sail" action plan, increase the protection of electricity, water and gas networks, and continue to release consumption potential. "If users want to eat Beijing roast duck, they can directly click on the refrigerator screen to place an order, and they can receive the raw and auxiliary materials of the characteristic roast duck sent from Beijing." Heyaqiong, director of the Department of consumer goods industry of the Ministry of industry and information technology, said in describing the smart home scenario that promoting the consumption of green smart appliances is not only the need to support economic growth, but also the need to promote the upgrading of industry quality, but also an effective way to enhance the people's sense of happiness and gain. In response to the disposal of waste household appliances that residents are more concerned about, liudecheng, director of the Department of circulation industry development of the Ministry of Commerce, said that the measures will start with promoting the development of the waste household appliances recycling industry, carrying out the action of recycling target responsibility system, and accelerating the construction of waste materials recycling system, so as to provide strong support for stimulating the renewable consumption of household appliances. "We will focus on the recycling of waste household appliances, guide all regions to speed up the construction of recycling outlets, cultivate a number of diversified recycling enterprises, improve the facilities and conditions of recycling, improve the technical level of recycling personnel, open up the chain of production, recycling, disassembly and utilization, and strive to make people move their fingers and make a phone call, so that waste household appliances can be properly disposed of without leaving home." Liu Decheng said. (Xinhua News Agency)