Surrounded by digital technology, the solar term, as promised, reminds people to get close to the beauty of nature July 7 ushered in the light summer solar term, and most parts of China entered the hottest time of the year. With the arrival of "Xiaoshu", it is not only the weather that gets hot, but also the popularity of this topic on social media platforms: "how beautiful is Xiaoshu under macro lens", "how to keep healthy in Xiaoshu", "Dunhuang New Year's season makes Xiaoshu" and so on have aroused discussion. This makes people think: why can the solar term culture, which originated from agricultural civilization, flourish so vigorously at present? "After the beginning of spring every year, it is occupied by warblers", "the spring day is long when the grain rain is sunny, and the flowers are fragrant when the partridge crows", "the summer solstice sees the second, and the sky reflects in the sundial scenery"... The twenty-four solar terms tell the story of time and time. With a grand and subtle time scale, they blend astronomy and humanities, time and space, solar terms and festivals, tell in detail the ancestors' observation and cognition of seasonal and phenological changes, and also derive paintings, dramas Song and dance enrich audio-visual art, giving people a fresh Oriental aesthetic experience. Chinese people have a long tradition of being close to nature, and the nature of feeling and responding to things flows in our blood. In the current context, the attention to solar terms culture has more important practical significance: more accurate display of screen time, less looking up at the rise and fall of the sun; With the software, the weather is cold and warm, and there is a lack of observation of the growth and decline of vegetation. Surrounded by digital technology, the solar term, as promised, reminds people to get close to the beauty of nature. Activating solar terms culture has realistic soil. Since entering the UNESCO intangible cultural heritage list in 2016, hundreds of projects related to solar terms, such as "Jiuhua Spring Festival festival", "sending the summer boat" and "Miao people catching up with autumn", have been included in the list of national and provincial intangible cultural heritage expansion projects. When it rains, the coastal sea sacrifice and the Central Plains eat Ailanthus; Just in the winter solstice, the South prefers Tangyuan and the North prefers dumplings. The collision between solar terms and festivals, and the close fit between solar terms time and earth space make solar terms culture perceptible and touchable, and precipitate customs in different forms. The continuous rise of solar terms culture is also due to the absorption of technology and the integration with the times. A series of young and immersive audio-visual products actively conform to the trend of updating consumption scenes and iterating scientific and technological means, and promote the transformation of solar term culture from abstract symbols to concrete products. Audio visual products related to solar terms are connected with wandering wanderers and urban professionals on one side, and the natural beauty of the land of China and poetic thoughts from ancient times to modern times on the other, bringing fresh wilderness air and spiritual comfort to busy days. "The spring rain startles the spring and clears the valley sky, and the summer is full of light, and the summer and summer are connected. Autumn dew, autumn cold frost, winter snow, winter small cold." A song of 24 solar terms sings the flow of time and the common memories of this land. Let's feel and discuss the solar terms, so that modern life is closer to the earth. (chenshihan) (outlook new era)