It is necessary for Guangdong to take more effective measures and gather more powerful forces to promote the comprehensive revitalization of rural areas. Recently, Guangdong Provincial Department of civil affairs, Guangdong poverty relief day activity office, Guangdong Provincial Federation of social organizations and other 100 social organizations jointly issued an initiative to actively participate in the Guangdong poverty relief day activity (hereinafter referred to as "6.30" activity). The reporter learned that a total of 72000 social organizations in the province received the initiative this year. Guide caring enterprises to seize the opportunity of Rural Revitalization The Guangdong poverty relief day is held on June 30 every year. It is a social assistance platform with national influence, and a charitable cultural brand of all walks of life in Guangdong that is philanthropic and helps the needy. 2022 is a key year for consolidating and expanding the achievements of poverty alleviation and rural revitalization, and striving to create a new situation in the work of "agriculture, rural areas and farmers". Consolidating the achievements of poverty alleviation and Rural Revitalization has also been the theme of the "June 30" activities in 2021 and 2022. The reporter noted that the activity initiative also has a number of contents focusing on "convergence" and focusing on activating the long-term endogenous driving force in rural areas. In order to attract more support from social forces, this year's "June 30" activity proposed to focus on the development of rural industries, strive to build a community of village enterprise development, actively mobilize caring enterprises to invest in rural areas, and provide professional support for rural economic development; Focus on the training of Rural Revitalization talents, and build a Rural Revitalization talent team that understands agriculture, loves the countryside and loves farmers. Industrial prosperity is one of the general requirements for the full implementation of the Rural Revitalization Strategy. For the majority of caring enterprises, joining the rural industry is also an important development opportunity. Therefore, the proposal issued a proposal to social organizations across the province: seize major opportunities, respond positively, make careful deployment, focus on launching caring enterprises, organize and guide social caring forces to participate in the "June 30" activities, promote the entry of various resource elements into the countryside, deeply integrate with the advantageous resources of the countryside, and create a good atmosphere in which the government guides, the society drives, and the whole people participate in poverty alleviation and Rural Revitalization. Coordinated promotion of rural development, rural construction and rural governance In the opinions of the Central Committee of the Communist Party of China and the State Council on doing a good job in the key work of comprehensively promoting rural revitalization in 2022, solidly and steadily promoting rural construction, highlighting practical results and improving rural governance are two of the key points of comprehensively promoting rural revitalization this year. In order to form a strong joint force for the construction of beautiful villages, the proposal proposes to guide loving enterprises to actively participate in the organization, implementation and operation management of rural construction projects, mobilize and guide loving enterprises to actively participate in the construction of Rural Revitalization demonstration belt, beautiful polder towns and beautiful villages, and form a new pattern of coordinated promotion of rural development, rural construction and rural governance. In terms of rural governance, the proposal proposes that we should concentrate on consolidating the foundation of governance, actively participate in rural governance, strengthen the pairing of village enterprises and the assistance of town enterprises, help introduce advanced business concepts and management experience into the countryside, and bring outstanding talent teams and science and technology into the countryside; We should focus on the development of special areas and give full support to the high-quality development of the old Soviet areas and ethnic minority areas. Mobilize social forces to invest more resources in the old Soviet areas and ethnic areas, and walk out of an industrial development path in line with their own reality. The reporter noted that since the flood season this year, the poverty relief areas in Shaoguan, Qingyuan, Heyuan, Zhaoqing and other places have been hit by rainstorms, and crops and facilities have been damaged to varying degrees. The Guangdong poverty alleviation day activity office has mobilized social organizations such as the provincial Red Cross Society, the Provincial Charity Federation, the provincial poverty alleviation foundation, the provincial poverty alleviation and Development Association, and the provincial education foundation to extensively mobilize caring enterprises and individuals to lend a helping hand, actively donate, and firmly guard the bottom line against large-scale poverty return. (Xinhua News Agency)