More than half of the schedule of the Beijing Winter Olympic Games, Chinese Olympic athletes fought bravely and wrote wantonly in the ice and snow, and achieved good results repeatedly. All kinds of super combustion events triggered an upsurge of watching. In addition to the events, a large number of Sports Themed film and television works around the Winter Olympics and ice and snow sports linked the Winter Olympics, told sports stories and conveyed the Olympic spirit, which not only created a good atmosphere for the Winter Olympics, but also presented a colorful film and snow feast. Tell the stories of generations and ignite the Winter Olympic dream In many winter Olympics themed film and television dramas, a considerable number of dramas have grasped the breakthrough and inheritance in sports competition, and take the different struggle life and growth stories between generations of ice and snow people as the narrative perspective. Among them, the TV series "surpass", with the theme of short track speed skating, tells the story of young general Chen Mian who grew from a start-up member of Qingdao team to a national team athlete with love and persistence, and finally represented the country in the Winter Olympics. Zhu Yonglei, member of the party leading group and deputy director of the State Administration of radio and television, pointed out in his speech at the "transcendence" seminar that "transcendence creates high-quality products with sincere ingenuity, demonstrates patriotism, brings a hot-blooded and inspirational sports story to the audience, makes an appointment with people all over the country and audiences all over the world, and enables the transcendence spirit to condense and inherit from generation to generation". "The name of ice and snow" focuses on the two competitive events of figure skating and short track speed skating, which are the key events of the Winter Olympic Games. It is divided into two chapters: ice and snow love and Winter Olympic dream. Taking the 40 years of the development of China's ice and snow sports as the background, it tells the dreams and blood of three generations of ice and snow people from China's debut in Lake Placid Winter Olympic Games in 1980 to Beijing Olympic Games in 2022 The inheritance of youth and sweat across time and space. In addition to paying attention to professional athletes, film and television dramas with the theme of Winter Olympics also show the stories of ordinary people participating in the Olympics. The warm sitcom "Winter Olympics family", created by the original production team of "family with children", focuses on a big family in Beijing Hutong. Focusing on speed skating, it tells the inspirational story of several generations of grandparents and grandchildren jointly carrying out ice and snow sports, chasing dreams and realizing dreams before the 2022 Beijing Winter Olympics, adding a happy atmosphere to the Olympics. "Flying with you in the wind" focuses on the group of College ice and snow sports students, tells the youth and dreams of this group, and conveys the indomitable spirit of sports and the fearless attitude of youth. Ice and snow themed film and television dramas ignited the Winter Olympic dream, filled with the blood of youth and the spirit of struggle. They actively explored the types, integrated sports, campus, love and other elements, and formed a creative paradigm with broad development potential. The big screen and small screen light up the Winter Olympics film to help the event The animation film "our winter Olympics" licensed by the Beijing Winter Olympic Organizing Committee will be released nationwide on February 19. It is also a mascot animation film that has never been seen before in the history of the Olympic Games. Shuey Rhon Rhon Mason Bing dwen dwen and winter mascot of the Winter Olympic Games will experience ice and snow sports with many classic personages such as black cat sheriff, Qi Tian Sheng and Guang Dun Qiang. They will ignite the passion of ice and snow sports and show the spirit of Winter Olympic Games that unite and struggle together. Our winter Olympics Wang Zheng, associate professor of the school of drama, film and television, Communication University of China, said: "We hope to bring the Olympic Games to more audiences through China's animation culture. Through the Olympic stage, China's animation image will be displayed to the world. It is not only the comprehensive embodiment of our growing national confidence and cultural confidence, including China's animation level, but also the comprehensive display of the Olympic Games, the Beijing Winter Olympics, China and China's animation image." On the big screen, Sports Themed works such as "my heart is flying", "zero limit" and "ice breaking boy" will also be released one after another, so that the spirit of the Winter Olympics will continue to inspire and inspire people to move forward. "My heart soars" tells the story of Chinese short track speed skaters who went through a trough and persevered, and finally won the championship on the field. "Zero limit" focuses on the competitive sport of snowboarding and tells an inspirational story about two generations of Chinese ice and snow people who never change their original heart and forge ahead. Taking the struggle of Winter Olympic champion Wu Dajing as a portrayal, ice breaking youth tells the inspirational story of a poor teenager who is positive, optimistic, persistent, brave, self-improvement and self-reliance with his love for skating and his dream of becoming a "world champion". On the small screen, online films about the Winter Olympics have also been launched one after another. On February 12, iqiyi launched the first short track speed skating online film "fly, light on the ice". The film tells the story of Cheng Huan, a young man from a small town in Northeast China, who inadvertently grew into a master skater in the process of delivering takeout for his father every day. After entering the provincial team, he and his teammate Shen Bingxin went from competition to cooperation, and finally entered the national team to win glory for the country. Feel the charm of the Winter Olympics in real records and interaction These days, not only the Games in the Winter Olympic Games are wonderful, but also many winter Olympic documentaries are being broadcast on the screen. They also help the Winter Olympic Games by combining interest and humanity, providing a different perspective for the audience. "Flying over the ice and snow line" selected seven representative ice and snow athletes all over the world to record and present their process of preparing for the Winter Olympics. "Great winter" selects the interesting themes of the Winter Olympic Games to show the long history, sports principles and scientific and technological highlights of various ice and snow events. Combined with the interesting knowledge of the "ice ribbon" venue construction and scientific training auxiliary methods of the Beijing Winter Olympic Games, it brings wonderful winter Olympic Science popularization to the audience. "Below zero" focuses on the 15 sub items of the 2022 Beijing Winter Olympic Games, showing the unimaginable cool actions of ice and snow sports and the sports world beyond the limits. "From Beijing to Beijing" tells the story of "double Olympics" from the 2008 Olympic Games to the 2022 Winter Olympic Games. Chief Director Ren chongrong said: "through the shooting of this documentary, I feel from these ordinary people that practitioners from all walks of life are preparing for and welcoming the Winter Olympic Games. Each of them strives to surpass and break through themselves in their respective posts. This is the embodiment of the Olympic spirit of 'higher, faster, stronger - more unity'." Compared with documentaries directly based on real life, variety shows have become another main position to help the Winter Olympics due to their relatively short production cycle. It combines the Winter Olympics with games and entertainment. Through the personal demonstration of guests, we can understand the ice and snow sports in a more interesting and fresh way and further perceive the story behind the Winter Olympics. CCTV sports channel and Olympic Channel jointly launched a number of programs with rich details and vivid contents, such as "watching the Winter Olympics with you", "Olympics in art", "ice and snow dream group". According to he Tianping, a researcher at the journalism and social development research center of Renmin University of China, "Olympics in art responds to the Winter Olympic theme from the perspective of artistic aesthetics, and conveys the spirit of Olympique's mutual understanding, friendship, unity and fair competition through the in-depth display and interpretation of ancient and modern Chinese and foreign Olympic related art works". These Winter Olympic themed film and television works, which carry the sports spirit and Olympic spirit and record moving stories inside and outside the stadium, have rich themes and diverse perspectives, and show the speed and beauty of ice and snow sports with their unique advantages. From large screen to small screen, countless audiences experience the competitive pleasure of hot-blooded struggle, feel the charm of the Olympic Games and understand the beauty of ice and snow through the art of light and shadow. (outlook new era)