Jaffa grapefruit: a health messenger from the Mediterranean coast
2021-12-22
Problems of sub-health groups in China With the acceleration of the pace of modern life, people are facing the dual pressure of life and work, and more and more people are in the state of sub-health. Chinese medical experts point out that at present, the proportion of sub-health groups in China is as high as 70%, and the sub-health groups are becoming younger and younger. The pressure of family and work environment, lack of exercise, unreasonable diet and irregular work and rest are the main reasons for sub-health. In today's society, people are more willing to choose time-saving and labor-saving takeout than preparing their own meals, and the takeout of heavy salt and oil will cause obesity, hypertension, cardiovascular and other diseases after long-term consumption. In the scientific research report on dietary guidelines for Chinese residents (2021) released by the Chinese Nutrition Society this year It is pointed out that Chinese people generally have dietary problems. First, the prevalence of high oil and salt intake; The consumption of sugary drinks among teenagers is increasing year by year; The general insufficient intake of whole grains, dark vegetables, fruits, milk, fish and shrimp and beans are the main causes of chronic diseases, especially the problem of dietary imbalance, which has become the culprit of chronic diseases. Second, the lifestyle of residents has changed significantly, the total amount of physical activities has decreased, the control of energy intake and consumption is unbalanced, overweight and obesity has become an important public health problem, and the problem of dietary related chronic diseases is becoming more and more serious. Health problems should be given enough attention. Health is a habit Maintain a healthy lifestyle, such as physical exercise. Experts said that physical exercise also needs to vary from person to person. Only by choosing suitable sports can we effectively improve our physical quality. In addition, it is the regular work and rest and reasonable diet. Eating more fruits, vegetables, fish and shrimp plays an important role in strengthening your physique. Grapefruit is a good choice in fruits. It is rich in vitamin C, which can effectively enhance people's resistance and maintain vitality. Trace elements such as calcium, potassium, phosphorus and iron can also reduce blood viscosity and thrombosis; It is rich in protein and crude fiber, which can bring energy without increasing weight. In addition, the contained vitamin P can also refine skin pores and change skin state. For beauty lovers or weight loss people, grapefruit is a natural choice for weight loss and skin care. Israeli Jaffa grapefruit selling overseas Israel has a Mediterranean climate, hot and dry in summer and mild and rainy in winter, which is very suitable for the growth of grapefruit. There are many kinds of citrus fruits under Israel's Jaffa brand. Among them, Jaffa grapefruit, as one of the star products, has long been famous overseas. Its export history to Europe can be traced back to the end of the 19th century. Now Israel's Jaffa grapefruit is widely loved and welcomed by consumers in Europe, North America and other places. Under the strict planting standards and quality inspection requirements of CMBI, Jaffa brand has become synonymous with high quality. Jaffa grapefruit (Jaffa grapefruit) follows the fine management and has a mature process from seedling raising, planting to picking. In addition, compared with other varieties of grapefruit, this kind of grapefruit has a long growth period and can fully accumulate nutrients. The finally picked grapefruit can be sold in the name of Jaffa only after it meets the standards in taste, number of grapefruit seeds, color, appearance and other aspects. A CMBI The latest research on the Western European market shows that many consumers in Western Europe say they have a high sense of identity with Jaffa grapefruit. For example, 84% of consumers in France agree with Jaffa grapefruit. About Jaffa As a national trademark of Israel, Jaffa has been focusing on the cultivation of citrus fruits for more than 100 years, Jaffa by the Israeli citrus Marketing Committee (CMBI) unified requirements and strict supervision in every link such as planting, packaging and export have achieved Jaffa's high quality and good reputation. Due to the quality advantage, CMBI survey shows that 73% of consumers in Western Europe say they are willing to pay 10% to 20% more for Jaffa brand when other conditions are the same, such as Scandinavian countries (93%) and Italy (83%). Nowadays, Jaffa brand, including oranges, oranges, grapefruits, lemons and other hybrid citrus fruits, has been favored by consumers all over the world. (outlook new era)
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