This year's government work report proposes to vigorously develop new generation intelligent terminals such as intelligent connected new energy vehicles, artificial intelligence smartphones and computers, intelligent robots, and intelligent manufacturing equipment. Industry insiders believe that on the one hand, the continuous strengthening of consumer promotion policies will further promote the consumption of smart terminals. On the other hand, the frequent emergence of new and popular smart terminal products, accelerating iteration, is also promoting consumption from the supply side, further tapping into the potential of the consumer market, and thus giving birth to new trillion level markets. Under the driving force of one policy after another, the potential of the consumer market is continuously stimulated as policies are intensified to unleash consumption potential. Since last year, China has deployed to promote the exchange of old for new consumer goods. According to data from the Ministry of Commerce, the trade in policy will benefit over 64 million consumers in 2024, driving sales of over 1.3 trillion yuan in products such as automobiles, home appliances, home decoration, kitchens, and bathrooms. In January of this year, the National Development and Reform Commission and the Ministry of Finance issued the "Notice on Strengthening the Implementation of Large scale Equipment Renewal and Consumer Goods Trade in Policies by 2025", requiring "expanding the scope to support the trade in of consumer goods". This year's government work report proposed to implement the special action to boost consumption, and "arrange 300 billion yuan of ultra long term special treasury bond to support the exchange of old for new consumer goods". During the National People's Congress and Chinese People's Political Consultative Conference, Wang Wentao, Minister of Commerce, stated that by 2025, the policy of exchanging old for new will be strengthened to expand the scope and benefit the people, and the range of categories subsidized by the policy will also be expanded. Recently, the central government has issued a budget of 81 billion yuan for the trade in of consumer goods by 2025, supporting various regions to ensure the continuity of policy implementation. Localities are also following up with policies to increase consumption promotion. Since February, Liaoning Province has issued the "Implementation Rules for the Trade in of Home Appliances in Liaoning Province in 2025", which expands subsidies to 8 categories in addition to the 12 categories subsidized by the state; Qinghai Province has issued the Implementation Rules for Strengthening the Expansion of Consumer Goods Trade in in the Business Sector by 2025; Jinan, Shandong Province has invested 20 million yuan in city level funds to distribute mobile consumption vouchers... From the central to local levels, policy intensification is forming a strong synergy to unleash consumption potential. Industry insiders point out that exchanging old for new "strengthens the expansion of the market", especially by including smart products such as smartphones and tablets in the purchase subsidy, which will help further release consumer demand. At the same time, national subsidy policies help encourage consumers to choose products with better performance and more advanced functions, promoting the upgrading of consumption structure. Multiple institutions have reported that many regions are expanding the scope of subsidies for trade in programs, and intelligent terminals such as smart home appliances, service robots, and smart homes located in the application and product layers of the artificial intelligence industry chain are expected to benefit. Smart terminals may be the main direction of the future "artificial intelligence+", and consumer policies will be strengthened to inject momentum into the development of smart terminals. The popularity of the new generation of intelligent terminals is rising. Huawei's three fold screen smartphones, Xiaomi's smart electric cars, Lenovo's AI personal computers, Yushu's humanoid robots, Xiaopeng's flying cars... Recently, at the World Mobile Congress held in Barcelona, Spain, Chinese companies showcased their new generation of intelligent terminals and gained global fans with their hardcore capabilities. These products that have attracted the attention of foreign audiences have already appeared in the domestic market, and the focus of attention for domestic consumers is shifting towards newer intelligent terminal products. New categories such as smart glasses that can deliver messages and scan codes, exoskeleton robots that assist in mountain climbing, and robotic dogs that can carry packages and interact with pets continue to dominate the hot search list. The common feature of these new generation intelligent terminals is their deep integration with artificial intelligence models. A person in charge of JD.com revealed to reporters that since 2024, the number of artificial intelligence hardware products, including artificial intelligence smartphones, artificial intelligence computers, artificial intelligence learning machines, and artificial intelligence keyboards and mice, has been growing rapidly on the JD.com platform. Especially in the past month, the popularity of open-source artificial intelligence models such as DeepSeek has driven the hot sales of workstations and server products required for local deployment, with JD's related categories growing by over 120% year-on-year. Meanwhile, the explosive popularity of robots has also driven the growth of the artificial intelligence robot category, with a year-on-year increase of over 120% in transaction volume on JD.com in the past month. It is worth noting that this year's government work report also positions intelligent connected new energy vehicles as "new generation intelligent terminals", indicating that the automotive industry is accelerating its integration with the consumer electronics industry ecosystem. Since the beginning of this year, car companies such as Changan Automobile, BYD, Xiaopeng Motors, Leapmotor, and Geely Automobile have proposed plans for "smart driving equality". BYD, the leader in the new energy vehicle industry, has even lowered its intelligent driving system to 70000 yuan level models and stated that "in the next 2 to 3 years, advanced intelligent driving will become an essential configuration like seat belts and airbags". The increasingly intelligent and affordable new energy vehicles are becoming consumer goods like smartphones. High quality supply has also stimulated greater consumption potential. The latest data released by the China Association of Automobile Manufacturers shows that from January to February, the production and sales of new energy vehicles reached 1.903 million and 1.835 million respectively, an increase of 52% year-on-year, continuing the rapid growth trend. Chen Shihua, Deputy Secretary General of the China Association of Automobile Manufacturers, introduced that after the Spring Festival, the production and operation activities of enterprises have accelerated, and new product releases and promotional activities have been launched in competition, resulting in a significant increase in market vitality. Creating a "bestseller" to enhance industry competitiveness. Xiaomi's latest intelligent electric vehicle SU7 Ultra sold 10000 units in three days, achieving the annual sales target ahead of schedule; The Hongmeng Zhixing Zhijie R7 has been on the market for more than 5 months, with a cumulative total of over 80000 units. In February, it remained the sales champion of 300000 yuan level new energy SUVs; Huawei's foldable screen phone Mate X5 leads the foldable screen category with a 28.1% market share... Creating a "bestseller" has become a "weapon" for industry enterprises to tap into the potential of the consumer market and enhance competitiveness. The recently released "Action Plan for Accelerating the Development of Artificial Intelligence Terminal Industry in Shenzhen (2025-2026)" proposes that by 2026, the scale of Shenzhen's artificial intelligence terminal industry should strive to reach 1 trillion yuan, gather no less than 10 phenomenal artificial intelligence terminal enterprises, and the output of artificial intelligence terminal products should exceed 150 million units. Among them, it is specifically proposed to launch more than 50 popular artificial intelligence terminal products in the fields of mobile phones, computers, large model all-in-one machines, wearable devices, etc. Industry insiders believe that smart terminals are constantly being updated and iterating at an accelerated pace, but currently, there is huge room for improvement in both product types and product functions. Supported by multiple factors such as the country's high emphasis on technological innovation, rapid development of new consumption, and continuous optimization and upgrading of industrial structure, the new generation of intelligent terminals is expected to generate a new trillion level market in the next two to three years. (New Society)