The reporter learned from the recent special press conference on the exchange of old for new consumer goods held by the Ministry of Commerce that since 2024, the Ministry of Commerce has taken the lead in implementing the exchange of old for new consumer goods, and various regions have also launched detailed implementation plans according to local conditions, achieving good results. Industry insiders point out that trade in can effectively promote the development of the consumer market and is expected to receive further policy support in the future, fully leveraging the driving effect of the consumer market. According to data from the Ministry of Commerce, as of 24:00 on December 19th, nearly 2.7 million cars have been scrapped and replaced nationwide since the implementation of the policy, over 3.1 million cars have been replaced and replaced, over 33.3 million consumers have purchased over 52.1 million related home appliances for trade in products, over 53 million subsidized products for home decoration, kitchen and bathroom renovation, and over 1 million electric bicycles for trade in. Li Gang, Director of the Consumer Promotion Department of the Ministry of Commerce, pointed out that driven by the policy of exchanging old for new, the sales of products such as automobiles, home appliances, and home decoration have been booming, promoting the sustained recovery of consumption and the continuous expansion of domestic demand. At the same time, the effectiveness of the trade in policy is also being transmitted to the supply side, effectively driving the acceleration of production in related industries. In November, the national automobile production reached 3.437 million units, a year-on-year increase of 11.1% and a month on month increase of 14.7%, with monthly output reaching a historic high; The added value of the automobile manufacturing industry increased by 12% year-on-year, with a growth rate that accelerated by 5.8 percentage points compared to October. Since the beginning of this year, the Ministry of Commerce has taken the lead in implementing the trade in policy for consumer goods, jointly issuing a series of policy documents with relevant departments, increasing financial support, and improving the work promotion system. All regions have also refined their implementation plans according to local conditions, made good use of the central finance and ultra long term special treasury bond support funds, and constantly expanded the benefits of the old for new policy. Since the start of the work, there has been a high level of participation from all parties, and the nationwide trend of exchanging old for new has not decreased. The policy has achieved significant results Li Gang said. The reporter also learned from the press conference that various regions have taken targeted measures to further enhance the effectiveness of the "trade in" policy in response to specific situations that arise during the policy implementation process. In response to the situation where some subsidies are funded by merchants, Shanxi supports various regions to pre allocate no more than 80% of the subsidy funds to enterprises, improve the efficiency of fund redemption, and provide relief and assistance to participating merchants. In response to the issue of unlicensed old electric bicycles participating in activities raised by consumers, classified measures will be implemented on the premise of complying with policy intentions and effectively preventing risks. Consumers can participate in the trade in activity by holding their personal ID card and signing a commitment letter. Chongqing has accelerated the review of consumer and enterprise submitted materials in accordance with the principle of 'immediate delivery and processing, daily clearing and settlement', focusing on improving the sense of consumer satisfaction and reducing the pressure on enterprises to advance financial subsidies. At the same time, fully utilizing intelligent means, building a monitoring service platform for the exchange of old cars, home appliances, and home furnishings, and improving the quality and efficiency of supervision Peng Heliang, Deputy Director of the Chongqing Municipal Commission of Commerce, mentioned at the press conference that "with policy support, the monthly average transaction volume of automobiles in Chongqing reached 38014 vehicles from August to November, an increase of 15.4% compared to April to July; the retail sales of key home appliance enterprises increased by 59.8% compared to April to July, and the consumer confidence in the automobile and home appliance markets has been effectively improved. As of December 19th, Chongqing's automobile and home appliance trade in directly drove sales of 25.55 billion yuan, indirectly driving the retail sales of new energy vehicles and home appliances for units above the limit in the city from January to November to increase by 25.6% and 7.8% respectively, effectively promoting the stable growth of the city's consumer market." It is worth noting that in order to ensure the continuity of policies, from the Ministry of Commerce to various places, they have expressed their active efforts. Research and formulate the next policy measures. The Central Economic Work Conference has made it clear that next year, efforts will be made to expand and implement the 'two new' policies. The Ministry of Commerce is earnestly implementing the spirit of the conference and working with relevant parties to study and formulate relevant policies for next year Li Gang said. Li Guorong, Deputy Director of Shanxi Provincial Department of Commerce, also stated that under the unified guidance of the Ministry of Commerce, the next step will be to further enhance ideological awareness, strengthen responsibilities, and accelerate the review and payment of consumer goods, ensuring the efficient connection of the old for new exchange activities in the next two years and promoting the sustained recovery and growth of consumption. Fu Yifu, a senior researcher at Xingtu Financial Research Institute, stated in an interview with reporters that from the implementation of the trade in policy in 2024, the support effect of the old for new policy on the vitality of the consumer market is significant, and further policy benefits are expected in the future. The trade in policy has greatly stimulated the vitality of the consumer market. In the future, we can consider further relaxing the scope of policy implementation based on the actual situation in various regions. At the same time, more intelligent and service-oriented products will be included in the subsidy scope, such as smart homes, electronic products, etc., to ensure the long-term effectiveness of policies and promote the effective release of consumption potential Fu Yifu said. (New Society)