Why is the 'Traditional Chinese Medicine Night Market' heating up
2024-10-28
According to media reports, recently, Beijing, Hefei, Nanyang and other places have set up "TCM night markets", which cover many activities such as consultation, prescription, acupuncture and moxibustion, massage, health care, health care, meals, cultural promotion, etc., attracting many citizens, especially young people to queue up to "punch in". At the "Traditional Chinese Medicine Night Market", taking a pulse, getting a needle prick, buying a sachet, and drinking a cup of tea have become new choices for many young people's nightlife. The culture of traditional Chinese medicine is vast and profound, not only a precious heritage left by our ancestors, but also a valuable resource for benefiting the people. For a long time, people have been accustomed to seeking medical treatment from doctors only when they are sick, and it is rare to see traditional Chinese medicine experts in daily life scenes. The "prevention and treatment" function of traditional Chinese medicine in prevention, health care, and other aspects has not been fully utilized. The novel form of "Traditional Chinese Medicine Night Market" promotes the integration of traditional Chinese medicine culture into people's daily lives. It not only brings practical and wonderful traditional Chinese medicine health experiences to people, but also accelerates the popularization and promotion of traditional Chinese medicine knowledge, which can be said to kill two birds with one stone. The popularity of the "Traditional Chinese Medicine Night Market" is a microcosm of the transformation of China's disease prevention and control concept from a disease centered approach to a health centered approach. The 'Traditional Chinese Medicine Night Market' captures the time dimension of nighttime, allowing more people to approach traditional Chinese medicine during their leisure time. In the past, when people went to the hospital for treatment, they were often already experiencing various symptoms, and it was often difficult to find a good department in a traditional Chinese medicine hospital. The "Traditional Chinese Medicine Night Market" placed inquiries in advance, allowing people to pay attention to sub-health status as early as possible, in line with the concept of "treating diseases before they occur" in traditional Chinese medicine. At the same time, "Chinese medicine night markets" in various regions are often organized and hosted by health commissions or traditional Chinese medicine hospitals at all levels, greatly eliminating people's doubts in terms of professionalism. Some "office workers" are unable to go to the hospital during the day due to busy work, making it difficult for them to take the initiative to regulate their bodies. Nighttime consultations and consultations happen to be staggered, providing them with a more convenient choice. The 'Traditional Chinese Medicine Night Market' extends its tentacles into daily life, making medical consultations more comprehensive and easier. Traditional Chinese medicine experts walked out of the hospital gate, answered health questions on site, explained traditional Chinese medicine health knowledge, provided one-on-one health consultation, and made suggestions for those who need further medical treatment, changing the serious and rigid medical environment and creating a relatively relaxed and fully communicative interactive atmosphere. At the same time, various traditional therapies such as moxibustion, tuina, and ear acupressure pills were vividly displayed at the night market. Activities such as traditional Chinese medicine tea replacement drinks, traditional Chinese medicine identification, traditional Chinese medicine science popularization, and manual experience were set up on site, allowing citizens to experience and understand traditional Chinese medicine from multiple perspectives and gain more health knowledge. It is gratifying that the "Traditional Chinese Medicine Night Market" continues to be popular, giving rise to a series of innovative ecosystems around the theme of traditional Chinese medicine. At the night market, traditional Chinese medicine drinks and food such as traditional Chinese medicine milk tea and creative ass hide glue attracted young people, traditional cultural activities such as Baduan Brocade and Wuqinxi were learned and used now, small classes to identify medicinal materials and make sachets of traditional Chinese medicine, and a variety of cultural and creative products and interactive activities can be seen everywhere. The deep participation of young people has made the "Traditional Chinese Medicine Night Market" an immersive new-style market. In view of this, some other themed night markets have also attempted to install traditional Chinese medicine stalls, and many time-honored pharmaceutical companies have chosen to "go offline" to layout new tea beverage tracks, promoting the formation of a new industrial chain. Promoting the culture of traditional Chinese medicine, popularizing knowledge of traditional Chinese medicine, and creating an atmosphere that values health, the "Traditional Chinese Medicine Night Market" has made a good start and found a new way to promote the popularization and lifestyle of traditional Chinese medicine. I believe that under scientific guidance, reasonable planning, and strict supervision, the promotion of traditional Chinese medicine can find a compliant path for hospitals, enterprises, and citizens to interact positively and jointly promote national health, truly injecting more vitality into national health care. (New Society)
Edit：CAI YITONG Responsible editor：MENGMENG
Source：guang ming daily
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