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Economy

Building a new model of rural express delivery services

2024-10-07   

Rural delivery logistics is one of the important channels for agricultural products to enter the city and consumer goods to go to the countryside. According to data from the State Post Bureau, in recent years, the postal and express delivery industry has continuously promoted the sinking of rural postal and express delivery networks through projects such as "express delivery to rural areas", "express delivery to villages", and "one village, one station". The volume of express delivery in rural areas has increased by more than 10 times in the past 10 years, becoming a powerful support for stimulating rural consumption momentum. The construction of rural delivery logistics system is constantly improving, and the upstream and downstream work together to complement each other, achieving a win-win situation of economic and social benefits. The relevant person in charge of the Policy and Regulations Department of the State Post Bureau stated that the next step will be to work with relevant departments and units to adhere to local conditions and demand orientation, strengthen the integration of facilities, transportation capacity, information, capital, technology and other resources, promote the implementation of corporate responsibility, and focus on building a new model of rural express delivery services that are functionally intensive, convenient and efficient, making rural express delivery services more warm and farmers' happy lives more textured, and helping to achieve common prosperity and prosperity in urban and rural areas. The access rate to the village has significantly increased. In September, there is a bountiful harvest with corn yellow everywhere. In the farmland of Siping City, Jilin Province, heavy fruits hang on corn plants, and express delivery personnel can be seen at every step from picking, sorting, packaging, laminating to transportation. Yesterday on the ground, today on the road, and tomorrow it will be in the hands of the consumers When it comes to the delivery speed of express delivery, corn farmer Zhang Wei gave a thumbs up and praised it endlessly. To ensure that fresh corn can be delivered to customers as quickly as possible, Zhongtong Express Siping Branch arranges vehicles to load at the ground every day, and the direct chain center sorts to ensure nationwide delivery within 72 hours. At present, the network sends more than 3000 shipments of corn per day, and during peak seasons, it can reach around 10000 shipments. You can taste Spicy Hot Pot in Tianshui, Gansu Province without leaving home, and you can receive Xinmei from Xinjiang Jiashi within 48 hours at the earliest... In order to ensure the smooth delivery of high-quality and fresh agricultural products to all parts of the country, express companies continue to expand the service network, speed up the improvement of rural delivery logistics services, and make the regional development structure more balanced. Since the beginning of this year, SF Express has built its own town level distribution centers and rural post stations, creating a county town village intensive entry model, increasing the number of end of pipe service contact points, accelerating the construction of a three-level logistics co distribution service network in rural areas, and forming a scale advantage of "station+door-to-door+village entry". By laying out high-density and high penetration stations in towns and villages, SF Express has shortened the average customer pickup distance by 8.2 kilometers. As of now, there are over 100000 cooperative points of SF village level post stations, gradually forming a relatively complete rural express delivery network, with a service network coverage rate of over 93% in towns and villages, and a daily processing volume of 2.46 million parcels in towns and villages. Zhao Feng, the head of Gansu SF Express Tianshui Branch, introduced that through self operated expansion and cooperation with postal express, 100% of 428 established villages in Qinzhou District, Tianshui City have entered the village, and packages can be directly delivered to villagers, greatly improving the logistics efficiency and service quality in rural areas. Express delivery to the village has opened up a two-way channel for "industrial products going to the countryside and agricultural products entering the city". According to data from the State Post Bureau, currently, China has built over 1200 county-level public postal service centers, nearly 300000 village level postal logistics comprehensive service stations, and 190000 village post stations. A total of 143 gold medal projects in the postal and express delivery industry with a business volume exceeding 10 million pieces have been cultivated throughout the industry, effectively driving industrial products to rural areas and agricultural product sales. Rural delivery logistics have filled the wallets of villagers on one end and enriched the dining tables of the people on the other. The delivery service has more effectively and sustainably consolidated and expanded the achievements of poverty alleviation and effectively connected with rural revitalization The relevant person in charge of the Policy and Regulations Department of the State Post Bureau stated that currently, the State Post Bureau is working together with the Ministry of Transport, the Ministry of Agriculture and Rural Affairs, and the Ministry of Commerce to carry out the demonstration and creation of rural e-commerce and express delivery coordinated development. It has been approved that 117 declaration units and 306 declaration projects will participate in the creation of rural e-commerce and express delivery coordinated development demonstration zones and express delivery service modern agriculture demonstration projects, respectively, which will further play a demonstration and driving role and help agricultural products go up. At the beginning of this year, the State Post Bureau proposed to continuously optimize e-commerce express delivery services to some regions, guide major express delivery companies to optimize their operating models, promote e-commerce platforms to improve their sales methods, and achieve the goal of express delivery companies sending packages to certain areas. In order to further dilute the logistics costs of goods entering rural areas and promote more high-quality goods to be directly connected to remote areas, e-commerce platforms have responded one after another. Upon receiving a text message reminder, Li Guihua, who lives in Shiqiao Village, Kashgar Town, Yining County, Xinjiang, went to the collection point at the village entrance to pick up her package. She couldn't help but show off her shopping experience on Pinduoduo to her neighbors: "These shoes cost 17.8 yuan and come with free shipping." Before, when buying things, she was most afraid of seeing product descriptions like this: free shipping, except for remote areas such as Xinjiang. Last November, the first Taobao platform in Jiangsu, Zhejiang, and Shanghai opened a Xinjiang express consolidation warehouse in Hangzhou; In March this year, Pinduoduo launched free package mail delivery to villages in Xinjiang. In September this year, it announced that the platform will bear all the logistics transfer fees incurred by merchants when distributing goods in remote areas such as Xinjiang, Qinghai, Xizang, Gansu, Ningxia, Inner Mongolia, etc. Nowadays, with the joint efforts of express delivery companies and e-commerce platforms to gradually pilot service improvement plans in Xinjiang, free shipping in Xinjiang is becoming a reality. How is free shipping implemented in Xinjiang? You can find the answer by following the express delivery link. Consumers in Xinjiang place orders on the Pinduoduo platform, and the goods will first be transported to the Xi'an transit consolidation warehouse of the courier company. After the processes of loading and unloading, changing orders, sorting, and packaging, a new waybill will be pasted on the original waybill of the package, and then shipped to Xinjiang in a centralized manner. Finally, the final delivery point will be used to achieve express delivery to the village. This transit and centralized transportation mode can significantly reduce the logistics costs and will soon be copied to more remote areas such as Xizang. Small e-commerce has a big market, and e-commerce platforms can become an important driving force for expanding domestic demand Xu Yong, Vice President of the Express Logistics Branch of the China Transport Association, stated that Pinduoduo has taken the breakthrough of breaking through industry and supply chain bottlenecks from the upstream and downstream of "e-commerce+express delivery", fully leveraging its platform oriented role, implementing the "transit warehouse reduction and exemption" policy, benefiting remote areas in the central and western regions, and effectively promoting the win-win development of consumers, e-commerce platforms, and express logistics. At the same time, express delivery companies are constantly adjusting their packaging methods, exploring the mode of express delivery to Xinjiang's consolidation warehouses, and building transfer hubs in Urumqi, Aksu and other places, achieving resource integration in transportation, sorting, delivery and other links, and significantly improving e-commerce express delivery services. The relevant person in charge of the Policy and Regulations Department of the State Post Bureau stated that through the joint efforts of all parties, the transit consolidation and local warehouse models have developed rapidly. By promoting postal and express cooperation to fill blind spots and break through bottlenecks, the growth of express business in some remote areas is significantly higher than the national average, and the delivery service continues to improve. According to statistics, in August this year, the volume of express delivery services in Xinjiang increased by 51.8% year-on-year, Inner Mongolia increased by 43.5% year-on-year, and Gansu increased by 34.1% year-on-year. Improving the rural logistics system With the continuous deepening of express delivery into villages, the construction of rural postal logistics system is accelerating, playing an increasingly important role in meeting the production and living needs of rural people, assisting agricultural products to leave villages and enter cities, and promoting rural revitalization. Significant achievements have been made, but challenges still exist, especially the prominent contradiction of unbalanced and insufficient development. The relevant person in charge of the Policy and Regulations Department of the State Post Bureau analyzed that due to the differences in economic development levels between the eastern, central, and western regions of China, there are significant differences in the difficulty and objective conditions for developing rural postal logistics in different regions. At present, the development level of rural delivery logistics in the central and western regions lags behind that in the eastern regions. Meanwhile, due to the vast land and sparse population in rural areas, as well as high costs, the level of express delivery services in rural areas is difficult to fully match that in urban areas. Accelerating the construction of rural delivery logistics system is a long-term project The relevant person in charge of the Policy and Regulations Department of the State Post Bureau stated that it is necessary to continuously improve industry infrastructure, accelerate node construction, promote the selection of suitable and convenient transportation venues at the county and township levels, and ensure the guarantee of county-level express delivery parks, county-level processing sites, and township service facilities. For areas with a good economic foundation and large business volume, support delivery enterprises to collaborate with traditional commerce, transportation, supply and marketing, e-commerce, etc., promote facility co construction, operation co management, achievement sharing, and industry co prosperity, and create a village level delivery logistics comprehensive service station that is "multi-functional, multi-purpose, functionally intensive, convenient and efficient". For areas with poor economic foundation and low business volume that cannot utilize supermarkets to establish village level express delivery cooperation service stations, promote local governments to coordinate with party and mass service centers, village affairs agency centers, etc. to provide express delivery services for villagers. Actively promote the construction of supporting facilities such as village level express delivery service stations and intelligent express boxes in new residential areas, renovation of old residential areas, and new rural construction. The relevant person in charge of the Policy and Regulations Department of the State Post Bureau mentioned that it is necessary to adopt various ways to cooperate and share the terminal distribution network according to local conditions, promote the common distribution mode of rural postal logistics, and achieve resource sharing and facility sharing. Continuously strengthen the supervision of the rural express delivery market, effectively regulate rural express delivery services and market order. The increasing number of express packages and faster logistics speed are inseparable from the widespread application of intelligent technology. Experts suggest promoting the application of advanced technology in rural delivery networks, facilities, services, and other aspects, such as guiding delivery enterprises to carry out drone delivery in remote areas or rural areas with inconvenient transportation, promoting the iterative upgrading of rural production organization methods, and driving the reduction of logistics costs. Intensify the supply and promotion of green technologies and products applicable in rural areas, encourage the use of green certified express packaging, improve the effectiveness of standardization, recycling, reduction, and harmless treatment, and deeply promote the green transformation of express packaging. (New Society)

Edit:Yi yi Responsible editor:Li nian

Source:www.news.cn

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