In Ningbo, Zhejiang Province, at night, the Nantang Old Street is brightly lit and crowded with tourists. Here, there are not only abundant cultural and creative activities, but also diverse intangible cultural heritage experiences, as well as rich cuisine. The walls with the words "Ningbo City Walk" printed on them attract many tourists to take photos as souvenirs; As we head north, we enter Central Street in Harbin, Heilongjiang Province, where Baroque architecture and Chinese style blend and intertwine. Tourists can experience both the boldness of Northeastern culture and the exotic charm of Russia... Liu Fang, who works in operations in Beijing, always checks in at characteristic neighborhoods every time he visits a new city. In her opinion, the neighborhood has both dining and entertainment functions, which can meet her diverse needs. Li Meng from Jiangsu also believes that this is not only a leisure destination, but also an important way to understand local culture and life. At present, the Ministry of Culture and Tourism, together with relevant departments, has jointly launched three batches of 164 national level tourism and leisure blocks. In the first half of this year, these neighborhoods received a total of 875 million tourists, a year-on-year increase of 15.94%; The total tourism revenue was 88.947 billion yuan, a year-on-year increase of 9.52%. These blocks are the "golden business cards" that showcase the achievements of urban culture and construction, as well as new fields that connect "beautiful life" and "poetry and distance", interpreting the practice of "revitalizing a city with one street". Who is the most eye-catching this year to promote preservation and inherit historical and cultural heritage through utilization? Erbin is likely to be on the list. With the emergence of ice and snow in Harbin, the Chinese Baroque Historical and Cultural District (hereinafter referred to as the "Baroque District") in Harbin has attracted many tourists. However, if we go back three years, this place is still somewhat deserted. "You can see the north from the south" is a common evaluation of the Baroque neighborhood from the past. Li Ren, Deputy Director of the Harbin Municipal Bureau of Culture, Radio, Television and Tourism, said, "We combine the utilization of cultural relics with the renovation of historical and cultural blocks, 'restoring the old as old', which not only preserves the original Harbin folk customs in the street, but also effectively protects and utilizes immovable cultural relics such as Chinese Baroque. The current Baroque block integrates eight functions: culture, tourism, leisure, entertainment, catering, shopping, experience, accommodation, etc., with a daily passenger flow of 40000 to 50000 people. With the expansion of the scope of historical and cultural protection, all protected objects can no longer be used as museums in the old way Professor Zhong Ge from the School of Architecture at Tsinghua University believes that "promoting preservation through use" means making historical and cultural heritage a distinctive symbol of urban life and a public memory of the times through effective utilization, integrating historical culture with modern life, and achieving sustainable inheritance. Make architecture readable, intangible cultural heritage experiential, and culturally immersive Lou Ting, Director of the Culture, Radio, Television, and Tourism Bureau of Huzhou City, Zhejiang Province, said that the tourism and leisure block of Xiaoxi Street, Yicai Street, and Zhuangyuan Street in Huzhou adheres to the concept of cultural and tourism, leaving memories of the ancient city of Jiangnan in the block; The Tanhualin Historical and Cultural Block in Wuhan City, Hubei Province, is filled with museums, intangible cultural heritage experience stores, and a combination of "blocks," "scenic spots," "communities," "parks," and "campuses." With its unique historical and cultural background, it leads a new trend in literature and art. In history, the Qingmingqiao Historical and Cultural Block (hereinafter referred to as "Qingmingqiao Block") in Liangxi District, Wuxi City, Jiangsu Province, was once an official post station from Suzhou Prefecture to Wuxi County. Du Jun, Deputy Secretary of the Party Committee of Liangxi Culture and Tourism Group, introduced that there were already many small businesses near the block, but the style was relatively old and the living facilities were outdated, which urgently needed to be updated. Since its planning and construction in 2007, the neighborhood has been protected and restored through the restoration of its old state, and has been revitalized and utilized. At present, the Qingmingqiao district has carried out renovation and reconstruction of the China Silk Industry Museum, Wuxi Kiln Site Museum, and Heping Bookstore, and completed the restoration work of 14 cultural relics and historic sites such as Zhu Dachun's former residence. At the same time, local intangible cultural heritage and time-honored cuisine such as Xinxin Wanxin Silver Silk Noodles have been restored. Among them, some of the formulas and techniques for the Wuxi cuisine "Wang Yuxing Sauce Pork Ribs" have been lost, but in the process of neighborhood renewal, intangible cultural heritage cuisine has been rediscovered and can continue to be inherited. The "local culture" makes the blocks more unique and differentiated. There are many blocks, and how to demonstrate their uniqueness and differentiation is the key to operation. On the first day of the first lunar month this year, Hetou Old Street in Tangshan City, Hebei Province reopened. This once quiet neighborhood for 12 years has now received over 3 million tourists, with 70% of them coming from areas outside of Tangshan. In the view of Qiu Kai, the founder of Hetou Old Street, building a tourism and leisure district should be "lively, popular, and alive". "To truly 'live', we need to take each step, each scenery, each store, and each product, and insist on empowering the district with 'local culture'. There is a saying that the name Tangshan in Hebei comes from: during the Tang Dynasty, Li Shimin launched two expeditions to Goguryeo and stationed troops on Dacheng Mountain, which was given the surname Tang. Hetou Old Street creates a Tang style scene to create a water-based Tang Dynasty city that never sleeps, while incorporating Tangshan's Pingju culture, shadow puppetry culture, and more. Let tourists see local characteristics that cannot be seen in other cities, "said Qiu Kai." Creating 'local culture' into a local characteristic IP is a cultural inheritance that can inject new impetus into the sustainable development of the city. "Empowering 'local culture' helps to highlight the differences of the neighborhood and allow tourists to experience unique charm that cannot be felt in other cities. From yurts to skyscrapers, from Uyghur dwellings to European style buildings, the 500 mile Fengqing Street in Altay, Xinjiang, gathers a variety of architectural styles, interweaving traditional and modern, Eastern and Western, and diverse cultures here. In addition, people can also experience Kazakh horse racing, Mongolian equestrian and other national cultural activities here, as well as Mutton shashlik, Dapanji, Nang and other local food. In Baroque neighborhoods, performing arts that integrate local culture have become a normalized content. Xing Yi, General Manager of Baroque Operation Management Co., Ltd. of Longcai Technology Group, introduced that there is at least one performance in the neighborhood every week, and there will be activities every weekend if weather permits. There are various forms of programs, including folk performances and sports events; There are performances of Northeastern style such as Yangko dance and Errenzhuan, as well as young and fashionable street dance, which attract a large number of tourists and promote the development of the neighborhood's business model. Performing arts is an important means to enhance tourism consumption. Many performing arts projects are arranged at night, which extends the stay time of tourists and changes them from one-day tours to night tours, becoming an important way to drive tourism consumption Professor Liu Min from the School of Tourism at Beijing Union University believes that many performing arts projects fully reflect local cultural characteristics, are important connection points for the deep integration of culture and tourism, and are also an important path to showcase the "youthful" and "fashionable" state of the region. Script killing, museum night tours, markets... Exploring new ways of exploring the block. Historical and cultural blocks are not only carriers of traditional culture, but also comprehensive spaces that gather diverse formats such as entertainment, catering, and social entertainment. Script killing, museum night tours, markets... Historical and cultural districts across the country are constantly exploring new scenarios and gameplay, promoting the upgrading of district formats. The Qingmingqiao district is closely integrating cultural resources of the "Grand Canal Culture", from the original one river and two streets to the current integration of ethnic industrial and commercial culture, characteristic cultural and tourism alleys, Chong'an Temple district, Huishan Ancient Town and other tangible carriers within the resort area. Here, tourists can enjoy a traditional Pingtan performance at the Peace Bookstore or choose to listen to a talk show at the small theater. At the same time, the block focuses on six night themes including "night shopping, night food, night travel, night entertainment, night show, and night reading" to create a deep experience of distinctive brands. Boarding a cruise ship to watch a light and shadow show and experience the ancient charm of Jiangnan; Experience the cultural charm of the ancient canal section of the Beijing Hangzhou Grand Canal in an immersive way at tonight's "Liang" night music market and live performances of the four seasons of the canal. At night here, museums and bookstores are also open to meet the diverse cultural needs of the public. In the tourism and leisure blocks of Xiaoxi Street, Yicai Street, and Zhuangyuan Street in Huzhou, the creation of characteristic blocks such as Xiaoxi Street Creative Life Market and Buguli Market vividly presents the Jiangnan market and modern commerce to tourists. Lou Ting stated that the neighborhood is vigorously developing the "first store economy", attracting concept stores, theme stores, and urban customized stores with their own traffic, enhancing the format of traditional specialty foods, holding Hanfu Culture Festival, open script killing and other neighborhood roaming activities, making the neighborhood the first stop for young people to travel and relax in the lake. (New Society)