A small bowl of flour "shudders" into a big industry
2024-09-04
The shelves are filled with a variety of Luosifen products, the walls are lined with various patents and award certificates, and the large electronic screen shows the sales volume of Luosifen exceeding ten million... This is the scene that the reporter saw when he entered the Luosifen cultural exhibition hall of Guangxi Luobawang Food Technology Co., Ltd. (hereinafter referred to as "Luobawang"). The achievements of Luosifen, the king of snails, epitomize the booming development of Luosifen industry in Liuzhou in recent years. It is understood that in 2023, the sales revenue of Luosifen in the whole industrial chain of Liuzhou City will reach 66.99 billion yuan, and the products will be exported to 28 countries and regions around the world. The brand value of "Luosifen in Liuzhou" will reach 11.022 billion yuan, ranking eighth in the "2023 China's geographical indication agricultural products regional public brand". A small bowl of Luosifen has injected new vitality into the economic development of Liuzhou. Who would have thought that the Luosifen in Liuzhou, which is now popular at home and abroad, was only an unknown niche industry ten years ago. "In 2014, I first noticed Liuzhou Luosifen on the Internet. At that time, many Liuzhou people made Luosifen by hand at home and then sold it online. The output was very small and there was no popularity. " Yao Hanlin, Chairman of Luosifen, expressed a lot of emotion when he mentioned the development history of the industry of Snail Powder in Liuzhou. Yao Hanlin recalled that ten years ago, most Luosifen manufacturing enterprises adopted the manual workshop mode, which not only limited the output, but also limited the product's shelf life of only 15 to 30 days, limiting the sales of Luosifen. "In order to get Luosifen out of Liuzhou, we must realize mechanized production." Yao Hanlin said. Because Luosifen in Liuzhou was still a niche industry at that time, there was no special production equipment on the market. In order to find suitable technology, Yao Hanlin traveled around to learn and draw experience from other industries. "At that time, there was a kind of equipment in Fujian that could be used to process plum vegetables and shredded bamboo shoots. So I went to Wenzhou, Zhejiang Province to find relevant manufacturers, learn how to use the equipment, and cooperate with relevant units to improve the equipment to make it more in line with the requirements for the production of Luosifen and its ingredients." Over the years, more and more Luosifen enterprises in Liuzhou have embarked on the technological "learning path". From small manual workshops, to mechanized production, to automated assembly lines, today, the production of Luosifen in Liuzhou has used 5G digital workshops, realizing real-time monitoring of all production links. The product quality is getting higher and higher, and the output has also increased hundreds of times. "At first, our company could only produce 2000 bags of Luosifen a day. If today's production has reached 340000 bags, the peak season can reach 670000 bags," said Yao Hanlin. Under the guidance of Liuzhou Municipal Party Committee and Municipal Government, local Luosifen enterprises have successively realized industrial production. The sales of Luosifen industry chain in Liuzhou has been growing and the industrial scale has been expanding. In 2023, there will be 135 prepackaged Luosifen production enterprises in Liuzhou, 64 industrial enterprises above designated size, and 32 key leading agricultural industrialization enterprises above the municipal level. The development of Luosifen industry in Liuzhou has brought opportunities for local people to become rich. According to Yao Hanlin, the Luosifen industry in Liuzhou has driven about 300000 local people to get jobs. The company, snail overlord alone, has reached cooperation with more than 20 agricultural bases in Liuzhou, driving more than 500 local farmers to generate income and increase their income, with an average annual income of more than 30000 yuan. Luosifen, a time-honored specialty of Liuzhou, has successfully spread to all parts of the world through industrial thinking and modern marketing methods, and has become an "excellent student" in the "wordy powder economy". (New Society)
Edit：HAN ZHUOLING Responsible editor：CAICAI
Source：people.com
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