Under the wave of national fitness, outdoor sports have attracted a large number of enthusiasts with their unique charm. Among them, outdoor running, outdoor cycling, and brisk walking have become the "top stream" in outdoor sports due to their large number of participants. The number of outdoor cycling enthusiasts is increasing rapidly as a healthy lifestyle becomes a new trend, and outdoor sports are also rapidly moving towards a lifestyle and popularization. Relieving stress, strengthening the body, and getting close to nature are the core demands of outdoor people. The 2024 Paris Olympics will add fuel to the national sports craze. According to data from the Gudong App, the number of outdoor sports participants increased by 19% year-on-year in the first half of 2024. Among them, the number of outdoor cycling users has increased significantly by 38.7%. The most popular types of outdoor activities for people are outdoor running, outdoor cycling, and brisk walking. Are you an early morning monk or a Buddhist hiker? People of different age groups have their own comfort zones for outdoor activities. According to data from Mob Research Institute, the post-90s generation has the highest proportion of outdoor running and cycling users, while the post-80s generation is the main group for outdoor walking. At the same time, the number of post-2000 riders is rapidly increasing. Nearly 90% of the respondents engage in outdoor activities every month, with the highest number of people exercising for 3 to 6 hours per week. Outdoor activities have become a new way of life for an increasing number of people. Sports tourism has gained popularity in 2024, and marathon races held in major cities have also attracted long-distance running enthusiasts from all over the country to participate. Data shows that in the first half of 2024, Beijing will be the city with the highest number of users in Malaysia. Cities such as Chengdu, Shanghai, Shenzhen, Hangzhou, and Suzhou also made it to the top ten of the list. In terms of choosing sports venues, Beijing residents prefer Olympic Forest Park, Yuyuantan Park, and Chaoyang Park the most. The running tracks of Shanghai Century Park, Guangzhou Tianhe Sports Center, and Shenzhen Talent Park are also the most popular running routes in various cities. Sports tourism, which combines sports and tourism, has become a new way of leisure by participating in sports while enjoying beautiful scenery. According to data from Tongcheng Tourism, attractions such as cycling at Qiandao Lake in Hangzhou, hiking in the rain forests of Jinuo Mountain in Yunnan, urban night biking in Beijing, and coral reef diving in Sanya have attracted tourists' attention. In addition, various mountaineering and hiking tourism projects continue to be hot. Mount Emei, Mount Huangshan and Changbai Mountain are the mountain scenic spots with the highest booking popularity in 2024. Making friends "attracts young people to go outdoors. Compared to gyms, women prefer outdoor places. According to a survey by the Mob Research Institute, men account for over 60% of the sports and fitness population, while the gender ratio of outdoor sports is more balanced. Moreover, the proportion of people born in the 1990s exceeds 60%, demonstrating the younger generation's love for outdoor sports. The outdoor sports population is mainly composed of white-collar workers, entrepreneurs, and freelancers, who are more enthusiastic about pursuing a healthy and fashionable lifestyle. In terms of regional distribution, Guangdong Province is known for its "abundant" sports and fitness population, while Chengdu and Chongqing also have a high enthusiasm for sports. Why do people like outdoor sports? In fact, outdoor sports are not only a way to exercise, but also a social activity. A survey shows that "making friends" is an important reason for attracting young people aged 18 to 24 to engage in outdoor activities; Meanwhile, outdoor individuals aged 25 to 34 exhibit a stronger need for stress relief; Outdoor people over 45 years old prefer to enjoy nature and stay fit through exercise. (New Society)
Edit：HAN ZHUOLING Responsible editor：CAICAI
Source：cctv.com
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