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Observation of the Canton Fair: Overseas Exhibitors Sharing New Opportunities in the Global Market

2024-04-26   

The second phase of the 135th China Import and Export Fair (Canton Fair) is being held in Guangzhou. In the import exhibition area, 220 foreign companies from 30 countries and regions competed to showcase their unique and charming brand products, attracting customers from all directions and sharing new opportunities in the global trade market. On April 25th, in Guangzhou, Guangdong, the import exhibition area of the second phase of the 135th Canton Fair. Since the 101st session of the Canton Fair, import exhibitions have been established, with the name changed from "China Export Commodity Fair" to "China Import and Export Commodity Fair", transforming from a single export platform to a two-way platform for import and export. In the past 17 years, the Canton Fair has allowed more and more overseas enterprises to "enter" and layout the Chinese market, and then "go out" to explore the world market, demonstrating the development momentum of China and countries around the world to seek common development and mutual benefit. The second session of the 135th Canton Fair is themed "Quality Home Furnishings". Selected products such as kitchen utensils, home furnishings, gifts, and gifts showcased by overseas exhibitors have attracted buyers from all over the world to inquire about goods, negotiate cooperation, and place orders and transactions. Silampos, a Portuguese cookware company founded in 1951, first participated in the Canton Fair. At the entrance of the exhibition area, the huge "high heels" made up of cookware became a "check-in point" for many buyers. Jia Zi, Marketing Director of Xilanbao China, introduced that the replica of the "high heels" on the doorstep was designed by artist Joanna and has been exhibited at the Palace of Versailles in France. The company successfully commercialized the production of Portugal's first pressure cooker in 1961. With unique design and continuous innovation in technology, it achieved multi-functional cooking with non stick cookware and became a well-known European cookware company. On April 25th, in Guangzhou, Guangdong, the import exhibition area of the second phase of the 135th Canton Fair attracted buyers. "Xilanbao has been sold to 52 countries and regions, and entered the Chinese market last year. We hope to let more people know and use our brand by participating in the Canton Fair." Jia Zi said, "As a 'new Canton Fair', we are very optimistic about the Canton Fair platform. Since joining, buyers from China, Thailand, Vietnam and other places have come to negotiate cooperation and have received multiple intended orders." At the booth of South Korean outdoor fitness equipment company Design Park, Canadian buyer Andrui was experiencing a garden style designed swing chair product and immediately placed an order for bulk purchase. Jai Bae, the overseas manager of the company, said, "The swing products we bring this time are made of sturdy and durable aluminum, which can bear up to 200 kilograms and can be freely and flexibly driven, suitable for all age groups to experience." "Currently, many Chinese buyers have expressed cooperation intentions, and buyers from European and American countries have also come to negotiate orders. The Canton Fair has expanded our global market." Jai said, "China has a huge market and customer base.". This participation in the Canton Fair is not only to showcase products, but also to seek more channels for buyers. The overseas exhibitors in the second phase of the Canton Fair have 144 enterprises from countries jointly built along the "the Belt and Road", accounting for about 65%. One of the largest home product companies in Southeast Asia, India

Edit:Lubaikang Responsible editor:Chenze

Source:China News Network

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