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Economy

Boiling tea in the furnace is outdated, and pots and cans in the furnace are becoming popular

2023-11-06   

Last winter, boiling tea around a stove became the top trend on social media platforms, where friends gathered to set up a warm stove and cook a pot of hot tea, accompanied by roasted oranges, chestnuts, and sweet potatoes. A set of relaxed and cozy photos of new Chinese afternoon tea can also help you win praise from everyone on social media platforms. However, the wind is blowing rapidly in the tea industry. At the end of this autumn, a new "gameplay" called "stove pot tea" began to become popular on social media platforms, with a faint trend of becoming the top trend this winter. How Generation Z plays with the equipment of the stove pot tea? Compared to the stove pot tea, the equipment of the stove pot tea has not changed much. The main reason is that the beautiful glass teapot on the stove has become a coarse ceramic pot with a filter, and the tea on the stove is not tea, but a variety of milk tea. The most basic and widely accepted type of canned tea is rose roasted milk tea. The production of canned tea is more participatory than that of boiled tea. First, the tea leaves and sugar need to be slowly stir fried in the jar, then fresh milk is added to cook the milk skin, and then roses are added to cook together. Additionally, small ingredients such as dried longan and dried red dates are added to make a pot of roasted milk tea that looks beautiful and tastes good. On this basis, the playing method of cupping tea has also been expanded. In addition to the common flower ingredients such as roses and osmanthus, the common health food ingredients such as longans, red dates and medlar are also "regular customers" of cupping tea. In addition, snow pear, hawthorn, sugarcane, orange peel and other food ingredients have also been innovatively added to the recipe for cupping tea, which is used to boil with milk or bake with tea, Other franchised stores have developed cupboards more suitable for taking photos and punching cards. For example, cupboards inspired by Monet Garden are made by adding butterfly tofu pudding in the process of cooking, which can finally produce light blue milk tea, and then sprinkle some fragments of roses, dried osmanthus, and thin lotus leaves. Such cupboards look like colorful Monet Garden, and so on, Various ingredients with dyeing effects have become the darling of creative canned tea. Although the taste is difficult to guarantee, the photo effect is definitely full. Why can the stove pot of tea become popular? Compared to the relatively single category of tea brewed by the furnace, the menu of tea in the furnace pot has more than doubled, and various milk teas derived from the tea have captured the hearts of young people. The good taste is just one of the reasons why canned tea has become popular. Just like boiling tea in a furnace, the popularity of canned tea in a furnace is inseparable from the social functions behind it. Zhao Wei, an associate researcher at the Jiangsu Academy of Social Sciences, believes that there are several main reasons why canned tea can quickly become popular on social media and become a new favorite among tea merchants. Firstly, like boiled tea, canned tea is in line with the aesthetic fashion of young people today, Whether it's the literary and aesthetic education received in the past or the influence of traditional aesthetics in film and television dramas, young people nowadays have a great enthusiasm for new and emerging things with traditional Chinese cultural colors. We have seen in TV dramas, such as ordering and boiling tea in the Song Dynasty. In real life, if we also find such a place to order and boil tea,

Edit:Hou Wenzhe Responsible editor:WeiZe

Source:Yangzi Evening News

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