Long holidays ignite enthusiasm for travel, opening up "fancy" customers in multiple places
2023-09-26
With the support of the 8-day super long holiday of "Mid Autumn Festival+National Day", the tourism market has ushered in the "strongest" travel season in recent years. According to data from tourism platforms, long-distance tours, "Asian Games" tours, museum tours, and other activities are highly popular, and the activity of outbound tours has increased. As the Mid Autumn Festival and National Day holiday approaches, topics such as not being able to grab train tickets and rising accommodation prices continue to ferment. Recently, data released by multiple tourism platforms shows that with the support of the "Mid Autumn Festival+National Day" 8-day super long holiday, the tourism market has ushered in the "strongest" travel season in recent years. Among them, the long-term travel market during the Mid Autumn and National Day holidays has grown rapidly, and the number of inquiries and bookings for outbound travel products has also rapidly increased. As of September 18th, the booking volume of domestic travel products during the Feizhu National Day holiday has increased nearly six times compared to the same period last year. Long term travel orders on the same distance platform have all increased by over 300% compared to the same period last year, and the number of National Day trips on the donkey mother platform has increased by 230% compared to the same period last year. The person in charge of donkey moms, who dominate domestic long-distance tourism, told reporters that this year's Mid Autumn Festival National Day holiday lasts for 8 days, and more tourists choose to go further away to take a vacation for themselves and their families while exploring mountains, rivers, and culture. On this platform, long-term travel accounts for nearly 60%. The "2023 Mid Autumn and National Day Tourism Consumption Trend Forecast Report" released by Tongcheng Travel shows that during this year's National Day Golden Week, the long-term tourism market has grown rapidly, with the popularity of related tourism products in provinces such as Xinjiang, Tibet, Qinghai, Ningxia, and Heilongjiang, which mainly focus on long-term tourism, increasing by over 300% year-on-year. This year's Mid Autumn Festival National Day holiday coincides with the Hangzhou Asian Games, and some tourists choose to "fly" to Hangzhou to "watch and travel". According to Feizhu data, the popularity of air ticket booking for destinations in Hangzhou has increased by over 41% year-on-year since September. In addition to popular cities, some niche destinations are also favored by tourists. From the current booking situation of Woodbird homestays, the number of homestay orders in Yanbian, Beihai, Zhuhai, Nanchang, Foshan and other places has exceeded six times that of the same period in 2019. In terms of outbound travel, Jia Jianqiang, founder and CEO of 6-person customized travel, introduced that with the release of the third batch of outbound team travel list by the Ministry of Culture and Tourism, the 8-day Super Golden Week of the National Day Mid Autumn Festival, and the acceleration of international route recovery, the outbound travel market has recovered strongly during the National Day Golden Week. The distance of outbound travel is also gradually expanding outward from the "4-hour flight circle". Li Mengran, Media PR Manager of Zhongxin Tourism Group, stated that on the eve of the National Day Golden Week, many countries have issued visa free policies to further promote the recovery of the outbound tourism market, with Thailand showing the most obvious recovery trend. With the opening of the third batch of tourist destinations, products from European destinations can be more effectively connected, and the destination market is gradually becoming active. Parent-child travel has driven a "museum craze". According to the analysis of product registration for Zhongxin Tourism's Mid Autumn and National Day, major scenic spots in China have entered the best viewing period for autumn scenery, and appreciating autumn has become the main purpose of travel, "Li Mengran said. The person in charge of donkey mothers stated that from the perspective of popular destinations and representative gameplay in China, cultural themed tours in ancient capitals such as Beijing, Xi'an, and Luoyang, IP themed parks in Guangzhou, Shanghai, Zhuhai, and surrounding cities, as well as online tours in Kundali and Zhangye Jiayu in Dunhuang, Lanzhou
Edit：Hou Wenzhe Responsible editor：WeiZe
Source：Worker Daily
Special statement: if the pictures and texts reproduced or quoted on this site infringe your legitimate rights and interests, please contact this site, and this site will correct and delete them in time. For copyright issues and website cooperation, please contact through outlook new era email：lwxsd@liaowanghn.com
Economy
Recommended Reading Change it 
Home
