Yangcheng Book Fair Returns, Exciting and Fresh to See
2023-08-16
The 2023 Yangcheng Book Fair will return on August 18th. At that time, various cultural celebrities and exhibitors from the cultural industry will gather in Guangzhou to jointly launch a "Book Fragrant Yangcheng" cultural feast with city wide linkage, public participation, all media release, and panoramic presentation. Points and Faces: Starting from Pazhou, the 11 districts of the city will hold the same frequency resonance book exhibition for five days, with one offline main venue, four key sub venues, and one online cloud venue. The main venue is to create the "Flower City Study", and the "2023 Yangcheng Book Fair" mini program is to create an online cloud venue. Four key sub venues, including the Guangzhou Book Center, over 60 physical bookstores in 11 districts of the city, public libraries at all levels, and the "Flower City Study" characteristic reading space, will be dispersed and held simultaneously. They will also undertake book exhibitions and celebrity activities, from the old central axis of the city to the new central axis, from the urban CBD to rural bookstores, driving the general public to understand and love Guangzhou. Movement and stillness: Starting with exciting events, returning to the 2023 Yangcheng Book Fair in Suiyue Jinghao, it is the first time in three years that offline centralized exhibitions have resumed. This year's book fair further strengthens its focus on readers and reading, with over 30 cultural activities held in the main venue, over 250000 high-quality books sold in the sub venues, and over 100 cultural activities held simultaneously. Ancient and Modern: From the perspective of architectural beauty, we can see the combination of tradition and modernity. The main venue design extracts architectural layout elements of "deep three entrances, wide five rooms" from the Chen family temple, adopts ancient Lingnan architectural forms, combines contemporary architectural design styles, and integrates them into the spatial layout of the book exhibition, creating an immersive reading atmosphere for Guangzhou citizens and readers in the intersection of ancient and modern scenes. Viewing and Listening: Reading benefits the people, and cultural meals are delivered to the "doorstep" of citizens. Guangzhou has invested 1 million yuan in supporting physical bookstores to carry out cultural activities that benefit the people. At the same time, book purchases will be included in the 2023 Guangzhou Cultural and Tourism Consumption Voucher activity, promoting the participation of physical bookstores to benefit the people and encouraging Guangzhou citizens to participate in cultural consumption. Carry out the "Book Discount Purchase" activity, with the main venue exhibiting units offering a 75% discount on all books, and the sub venue offering a 20% discount on all books (excluding special products). The weekend closing time will be extended to 9pm. Form and Spirit: Immerse yourself in the sea of flowers for reading, and hear the blooming flowers in the sea of books. The main venue of the book exhibition aims to create a study that integrates the sea of flowers and books, and enjoy immersive reading in the sea of flowers. The study showcases the publishing and development achievements of high-quality books in Guangzhou, excellent traditional Chinese cultural classics and innovation achievements, development achievements of characteristic physical bookstores, integrated publishing achievements, and poetry and music themed publications, paired with colorful cultural activities, Provide readers with a unique reading experience. Guangzhou and Bay: Understanding Guangzhou, Listening to the Dialogue between Yangcheng and the Bay Area. During the book exhibition, the main venue will hold the national premiere of the "Understanding Guangzhou" book series "Guangzhou in Literature", the new book press conference "Taking You to Understand Guangzhou for Two Thousand Years", the release of the new book "Great Cantonese Cuisine", and a series of intercity dialogue activities in the Bay Area. Starting from Guangzhou and collaborating with Zhuhai, Foshan, Qingyuan, and Jiangmen, through deeper interactive exchanges, we aim to help citizens and readers better understand Guangzhou and help the entire population in the Greater Bay Area reach a higher level of reading. He and you: reading, communication, thinking, emotional and rational resonance. This year's Yangcheng Book Fair invites Yan Zhen, Pu Cunxin, Zhu Yong, Cai Chongda, Li Shan
Edit：XiaoWanNing Responsible editor：YingLing
Source：China Daily
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