What is the "traffic password" for the popularity of Xi'an culture and tourism, which is open and inclusive, and attracts visitors from all directions?
2023-07-17
Xi'an, formerly known as Chang'an, is one of the important birthplaces of Chinese civilization and the Chinese nation, and also the eastern starting point of the ancient Silk Road. In history, 13 dynasties have established their capitals here. Lu Zhaolin, a poet of the Tang Dynasty, described the "Chang'an Avenue is narrow and oblique, and the Qingniu Baima Qixiangche", which shows a broad picture of Chang'an social life in the heyday. Xi'an: Multicultural ChangAn Xi'an is also a "Human history City" determined by UNESCO. Its rich historical relics and profound cultural heritage make it one of the best tourist destinations in China. Pok videos and experience the charm of diverse cultures converging in Xi'an. Since this year, Xi'an's consumer market has continued to heat up as a popular tourist city. Since this year, Xi'an has updated the city landmarks such as the ancient city wall and the Qin Shi Huang Emperor's Mausoleum Museum. It has attracted visitors from all over the world with an open and inclusive attitude, actively created a new consumption scene, and promoted the continuous rise of the consumer market. How hot is it? Let's learn about a set of numbers. Travel data shows that in the past June, the daily average number of flights at Xi'an Xianyang International Airport reached more than 900, and the daily average number of passengers transported exceeded 120000. During this year's Dragon Boat Festival holiday, China Railway Xi'an Bureau sent a total of 2.383 million passengers, with a year-on-year increase of 199% in the number of Dragon Boat Festival orders destined for Xi'an. In the past three months, the reservation volume of Xi'an scenic spots has increased by 60% over 2019, and the popular scenic spots are: the Qin Shi Huang Imperial Mausoleum Museum (Terra Cotta Warriors), Shaanxi History Museum, Fortifications of Xi'an, Huaqing Palace, Huimin Street, Tang Paradise, etc. Business data shows that in the first five months of this year, the retail sales of consumer goods for enterprises above designated size in Xi'an, namely large and medium-sized commercial enterprises above designated size, reached 101.831 billion yuan, a year-on-year increase of 9.6%. From the perspective of consumption types, retail sales of goods reached 95.63 billion yuan, a year-on-year increase of 7.9%; The catering revenue was 6.201 billion yuan, a year-on-year increase of 45.5%. From the perspective of product categories, the retail sales of gold, silver, jewelry, smartphones, and new energy vehicles above the designated size increased by 32.4%, 34.2%, and 105.9% year-on-year, respectively. In everyone's heart, there is a Chang'an city, Xi'an, which neither borders the border nor borders the sea, but relies on rich historical Cultural resource management to "go out" frequently. How popular is the cultural and tourism market in Xi'an? Let's take a look together. The popularity of cultural and tourism consumption in Xi'an, a new scene for check-in in Chang'an from thousands of miles away, cannot be separated from the deep exploration of traditional culture, integration and innovation, and rich supply in the local area. There are not only historical and cultural Ghetto such as the well-known Datang Never Sleeping City, Chang'an Twelve Hours, Tang Paradise, but also consumption scenes such as "cultural catering" and "research tourism" that are emerging to attract tourists to clock in. Chang'an Beef Cake, Datang Peony Dish, and many tourists have traveled thousands of miles to Xi'an just to taste the most popular "brush pastry" at present. Accompanied by vivid calls such as "mistress" and "shopkeeper", dishes with cultural connotations are presented to consumers one by one. In Xi'an, many restaurants have launched Shaanxi cuisine with Tang style and charm, and will explain the historical stories behind the dishes to tourists one by one. The reporter saw at the entrance of a restaurant that although it was just time for dinner
Edit：XiaoWanNing Responsible editor：YingLing
Source：CCTV NEWS
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