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The first digital ticket of the 19th ICIF, "Awakening Lion Little Water Drop", is on sale

2023-05-25   

The 19th ICIF innovatively developed digital tickets, and the mascot "Little Water Drop" of the ICIF will be transformed into multiple digital cultural and creative tickets for the first time. On May 23rd, as the first digital ticket officially released by the Digital Arts and Cultural Expo, "Xingshi Xiaoshuidi" welcomed the first digital intangible cultural heritage show of the Expo. The "Little Water Drops" digital ticket adopts blockchain underlying technology to digitize traditional paper tickets and generate corresponding online digital vouchers, achieving digital traceability, transformation, creation, viewing, circulation, application, and verification of culture. It has the characteristics of stamping time, traceability, tamper resistance, safety, convenience, and green environmental protection, and has a promising application prospect. The digital cultural creation and development of "Little Water Drops" has received positive response from the provincial and municipal organizations, and they have customized digital cultural IP with unique regional characteristics in combination with the unique cultural elements or geographical indications of the province and city, such as "Jiangxi Red Army Little Water Drops+Red Culture", "Inner Mongolia morin khuur Little Water Drops+Intangible Cultural Heritage", "Colorful Yunnan Little Water Drops+Cultural Tourism Culture", "Zhejiang Bamboo Horse Little Water Drops+Traditional Culture", which are lively and vivid With a charming simplicity, people can't put it down. The first released "Lion Awakening Little Water Drop" is a digital cultural IP with Guangdong intangible cultural heritage characteristics. Xingshi is a nickname for lion dance in the Pearl River Delta areas such as Guangzhou and Foshan. It belongs to the southern lion dance in China. The "Lion Awakening Little Water Drop" headdress is based on Cantonese opera facial makeup, incorporating different colors of facial makeup and decorations. The style adopts a red Guan Gong lion, symbolizing loyalty and victory, as well as wealth. The "Little Water Drop" wears a long gown and a jacket, characterized by a neat small round neck and a right lapel pattern. The lion dance shoes on the feet of "Little Water Drops" are specially designed for lion dance performances, fully demonstrating flexibility and a sense of strength. The design background lion pattern Chaoshan Paper Cuttings is a Paper Cuttings art in Chaoshan, with lions as the theme. Paper Cuttings artists shape paper into the shape and pattern of lions by cutting and carving, showing people's respect and love for the lion image. It is reported that the launch of digital tickets aims to facilitate offline exhibitions for buyers and visitors, provide diversified digital services, and achieve green exhibition hosting, with new features, highlights, and achievements. At present, various unique "Little Water Drops" digital tickets have been successively launched on the official website and WeChat mini program of the ICIF. The "Little Water Drops" digital tickets are special commemorative edition tickets that need to be reserved in advance and sold in limited quantities. The first "Lion Awakening Little Water Drop" digital ticket launched has a total of 1000 tickets, which are sold out and will not be returned or reproduced. Viewers can also use the gift function to give the "Lion Awakening Little Water Drop" digital ticket to their family and friends, and check in together at the Shenzhen Cultural Expo. (New News Agency)

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