The May Day holiday tourism market is expected to peak, with an estimated 240 million tourists
2023-04-29
Today is the first day of the May Day holiday. The reporter learned from the China Tourism Research Institute that the number of tourists during this year's May Day holiday is expected to exceed the level of the same period in 2019, reaching 240 million. Among them, some popular cities are difficult to obtain one ticket, and the popularity of medium and long distance tourism, rural tourism and other tourism methods has skyrocketed. Even before the arrival of May Day, holiday consumption had shown strong growth momentum. The advance booking volume of "May Day" air tickets in popular cities in China far exceeds that of the same period in 2019; The search popularity in the domestic hotel market has exceeded 9 times that of the same period in 2022; Domestic tourism orders reached their highest level in five years. The reporter learned from multiple platforms that during the May Day holiday this year, tourists have a strong desire to travel, and the demand for travel has been fully released. The popular booking situation reflects strong tourism demand. Dai Bin, President of the China Tourism Research Institute: From the predicted data, this year will be the best May Day holiday tourism market since 2020, and also the first turning point for the recovery of the tourism market and industrial revitalization after Class B and Class B management. From the predicted data, it can be seen that over 240 million people will travel during this year's 5-day holiday, which will recover to 104% in 2019. From the perspective of tourism revenue, we expect to generate over 120 billion yuan in tourism revenue, recovering to over 83% in 2019. Tourism, as an important consumer industry, on the one hand drives the growth of industries such as destination scenic spots, catering, accommodation, and retail. On the other hand, the recovery of the tourism industry can also drive investment in scenic spots, hotels, vacation areas and other projects, as well as the comprehensive utilization of local catering and entertainment resources, which helps to drive overall social consumption. Dai Bin, President of the China Tourism Research Institute, stated that the tourism market during this year's May Day holiday has shown four distinct characteristics. Dai Bin, President of the China Tourism Research Institute: More people are traveling first, and second tourists will travel further. We expect that the travel distance of 270 to 280 kilometers will be restored on May Day this year. The third characteristic is that our vast number of tourists have stayed at the destination for a longer time. In the past, they may have traveled in a day, now they may have to spend a weekend, or even longer, and may need to experience a place in depth. Fourthly, playing has become more cultural. In the past, people may have gone out to see the mountains, water, and scenery. However, now, whether it's intangible cultural heritage, cultural and museum venues, or immersive performances, the majority of tourists have given a very positive response. May Day Holiday · Travel: The popularity of outbound travel at ports such as Shanghai and Nanjing has increased. As the first holiday after the resumption of outbound team travel, the popularity of outbound travel for passengers continues to rise in Shanghai, Jiangsu, and other places. The reporter learned from the Nanjing Entry Exit Border Inspection Station that currently, 65% of the total number of outbound tourists at the port. During the May Day holiday, Nanjing Airport is expected to have a total of 167 inbound and outbound flights, over 19000 inbound and outbound passengers, and an average daily passenger flow of nearly 4000. In response to the enthusiasm of Chinese tourists for outbound tourism, some airlines are accelerating the restoration of their original capacity, and international and regional routes are densely packed with new ones. According to predictions, during the May Day holiday, the total number of inbound and outbound passengers at Shanghai Pudong International Airport is expected to reach 217000, with a daily average of
Edit：Hou Wenzhe Responsible editor：Weize
Source：Xinhua News
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